Škoda Auto India Private Limited

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Coordinates: 19°52′23″N 75°29′18″E / 19.87306°N 75.48833°E / 19.87306; 75.48833 (ŠkodaAuto Aurangabad / Audi Aurangabad)

Škoda Auto India Private Limited
Type Subsidiary
Industry Automotive
Founded November 2001[1]
Headquarters Aurangabad, Maharashtra, India[2]
Number of locations Two: Aurangabad and Chakan
Area served India
Key people Sudhir Rao (MD)[3]
Products Automobiles
Production output 20,019 units (2010)
Revenue Increase12.5 billion (2010)
(INR29.9 billion INR)
($767.21 million USD)
Parent Škoda Auto
Website Škoda-Auto.co.in

Škoda Auto India Private Limited has been operating in India since November 2001 as a subsidiary of Škoda Auto a. s. Czech Republic (Volkswagen Group), one of the fastest growing car manufacturers in Europe. It has set up a state-of-the-art manufacturing facility in Shendra near Aurangabad, Maharashtra. The facility is spread across 300,000 sq. mt. Škoda Auto India has 5 models on sale in India – Superb, Octavia, Fabia, Yeti and Rapid. Škoda Auto India has a network of 106 outlets across the country. The company sold 30,005 units in 2011, which represented an increase of 50% over the preceding year.[4]

History[edit]

Introduced to the market early in 2002, the Octavia was the first domestically built Škoda to be launched in India.[5] Targeted at the Indian premium segment,[5] its handling, fuel efficiency, and low initial price (compared to other products then available in the Indian market)[5] made the Octavia an instant hit with the Indian car user.[6] Its Turbocharged Direct Injection (TDI) diesel engined version, in particular, delivered a high level of fuel efficiency and (for the Indian market)[citation needed] power and torque, resulting in higher level of driveability when compared to existing products available in the Indian market.

Manufacturing facilities[edit]

Škoda Auto India Private Limited (SAIPL) has its assembly plant located at Shendra on the outskirts west of Aurangabad which has an annual capacity of 40,000 vehicles.[7] This Aurangabad plant is also shared by Audi India to manufacture the Audi A3, Audi A4 and Audi A6 as well as the Audi Q3, Audi Q5 and Audi Q7 models. Volkswagen used to have a dedicated assembly line for the Volkswagen Passat and the Volkswagen Jetta there. But when the market demand weakened the line was decommissioned in 2012. The production of those models has been integrated into the Škoda production line. SAIPL also uses the Volkswagen India Private Limited plant at Chakan, Maharashtra to manufacture the Škoda Rapid. Production of the Škoda Fabia ended in 2013 due to low sales & high assembly cost.

Models[edit]

Škoda Auto India currently sells the following 5 fundamental models:[8]

Skoda Superb
Skoda Octavia
Škoda Fabia

Manufactured/assembled locally[edit]

  1. Škoda Superb (Launched 2004)[2][9]
  2. Škoda Octavia (Launched 2013)[2][9]
  3. Škoda Fabia (Launched 2008)[2][9]
  4. Škoda Rapid (Launched 2011)[2][9]
  5. Škoda Yeti (Launched 2010)[2][9]

Discontinued[edit]

  1. Škoda Laura {2005-2013} Discontinued
  2. Škoda Octavia (2001–2010) Discontinued
  3. Skoda Superb {2004-2009} Discontinued

Sales and service network[edit]

Škoda Auto India Private Limited currently has 106 dealerships and 89 service centres across cities.[10] However Škoda Auto India has a very poor service across India. The service centers are neither equipped with trained staff. Also the availability of spare parts is not up to the mark so the actual delivery of the vehicle (after service) stretches way beyond the promised delivery date.[citation needed]

Sales performance[edit]

In 2010, Škoda Auto India Private Limited recorded sales of 20,019 units. The sales figure of the company in India in September 2011 was 1670 units. In September 2012, the same jumped by 39% to 2312 units.[11]

See also[edit]

References[edit]

  1. ^ "Škoda introduces the all New Superb in Diesel & V6 4x4 Petrol versions ~ Inaugurates its 61st facility in India; the largest Concept showroom, Tafe Access in Bangalore" (PDF) (Press release). Škoda Auto India. 8 April 2009. Retrieved 2 November 2009. 
  2. ^ a b c d e f "ŠkodaAuto India achieves record sales growth of 28.5% in 2008" (PDF) (Press release). ŠkodaAuto India. 1 January 2009. Retrieved 2 November 2009. 
  3. ^ [1]
  4. ^ http://www.carazoo.com/autonews/0601201206/Skoda-aims-to-sell-25,000-units-of-Rapid-in-India-this-year
  5. ^ a b c "Škoda Octavia". Chennai, India: TheHindu.com. 7 February 2002. Retrieved 2 November 2009. 
  6. ^ "Tale of the Indian Volkswagen - Auto - The Economic Times". Bennett Coleman & Co. Ltd. (EconomicTimes.IndiaTimes.com). 10 April 2008. Retrieved 2 November 2009. 
  7. ^ "FAQ's SKODA Auto". Skoda-auto.co.in. Retrieved 2011-08-06. 
  8. ^ "Škoda Auto (India) - FAQ's - What are the models offered by ŠkodaAuto India?". ŠkodaAuto India. Skoda-Auto.co.in. 2008. Retrieved 2 November 2009. 
  9. ^ a b c d e "Škoda Auto (India) - FAQ's". ŠkodaAuto India. Skoda-Auto.co.in. 2011. 
  10. ^ "DealerPage Škoda Auto". Skoda-auto.co.in. Retrieved 2011-08-06. 
  11. ^ Škoda’s sales skyrocket by 39 percent Article On Skoda's Sales Boost By Carazoo

External links[edit]

  • Škoda-Auto.co.in Škoda Auto India official website
  • [2] Škoda Reviews on Škoda India's Facebook Page