In 2001, the town of 't Zand had 1787 inhabitants. The built-up area of the town was 0.32 square kilometres (0.12 sq mi) and contained 692 residences. The wider statistical area "'t Zand" has a population of around 2320.
In 't Zand lies 2 primary schools and no secondary schools,1 school is catholic and the other one isn't. Zandhope (non-catholic) is a small village school, has only 4 classrooms and goes from age 4–12 years. St. Jozef (catholic) has about 20 classrooms and goes from age 4–14 years.