Chicago's starting lineup on opening night included Len Chappell, Bob Boozer, Don Kojis, Jerry Sloan, and Guy Rodgers. In the team's victorious debut against St. Louis, Rodgers poured in a game-high 37 points. Three days later the Bulls ran their record to 2-0 by defeating the San Francisco Warriors, 119-116. Then, behind 34 points and 18 assists from Rodgers, Chicago upped its winning streak to three games with a 134-124 triumph over the defending Western Division champion Los Angeles Lakers.
Chicago finished with a 33-48 record, the best ever by an expansion team in its first year of play. The Bulls secured a playoff berth in the Western Division, but the Hawks eliminated them in the opening round. Kerr was named NBA Coach of the Year, and center Erwin Mueller made the NBA All-Rookie Team. Rodgers led the NBA in assists with 11.2 per game (including a club-record 24 against the New York Knicks on December 21) and also topped the team in scoring at 18.0 points per game. Rodgers and Sloan represented the new franchise in the 1967 NBA All-Star Game.