2M TV
| 2M TV | |
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| Launched | March 4, 1989 |
| Audience share | 27.3% (March 2010, [1]) |
| Broadcast area |  Morocco |
| Website | www.2m.ma |
2M TV is a Moroccan television service. It was established by the largest Moroccan economic conglomerate, ONA, before being sold to the Moroccan state. It is based in Casablanca. It is available free of charge locally on analog signal with coverage over all Morocco and on satellite television via Globecast, Nilesat and Arabsat.
2M offers services in Arabic, French, Amazigh and Spanish.
2M was rebranded 2M Monde in 2007 and is now available worldwide.
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[edit] Background
2M was set up as a second national television channel with the aim of promoting competition and diversity in Moroccan audio-visual broadcasting.
2M started its programmes officially on March 4, 1989. It used to be a cable channel broadcasting uncoded twice a day. After 7 years of activity, SOREAD (ONA group), the major shareholder, withdrew from the management of this TV channel due to financial reasons. The Moroccan state took over the control of 2M with a participation in 68% in its capital. This takeover was supported by a major effort to develop the audio-visual sector.
Radio 2M is the companion radio channel to 2M, presenting music, news, and information direct from Morocco in Arabic and French.
[edit] Content
2M challenged taboos by debating controversial issues and established a reputation for itself as a symbol of freedom of speech in Morocco. The channel regularly broadcasts news, films, sports and music. It remains a public TV station and has close ties with the political power and the Makhzen, and has been used as an indirect means to attack independent newspapers as Le Journal.
2M has two different channels, a local analog channel and a satellite channel called 2M Monde (or 2M World, the logo of which is shown above). Both have the same shows but are aired at different times. 2M Monde does not broadcast international movies for which 2M only has broadcast rights within Morocco; the channel is mainly for expatriate Moroccans living in France and other European countries.
[edit] 2M in Figures
- Personnel: 500 persons, including 30% executives;
- Coverage: 80% of the population;
- Capital: 302,371,500 Moroccan dirham (€27,008,467 / £18,228,395 / US$36,750,427), including 68% owned by the state and the rest is owned by its private financial bodies.
[edit] Foreign series
List of international shows broadcast by 2M:
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[edit] External links
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