4Kids TV

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"FoxBox" redirects here. For Fox Sports' digital on-screen graphic, see FoxBox (sports).
4Kids TV
Type Online network (2008–2012)
Saturday morning cartoon block (2002–2008)
On-demand channel (2008–2012)
Country  United States
Availability National
International
Slogan What's Inside the Fox Box (2002–2003)
The FoxBox Rocks (2003–2005)
The Place to Be (2005–2006)
The Game Station (2007–2008)
Owner 4Kids Entertainment/News Corporation (television)/STAR TV (Asia)
Key people
Alfred R. Kahn
Launch date
September 14, 2002 (television; original launch as FoxBox)
January 22, 2005 (relaunch; as 4Kids TV)
Dissolved December 27, 2008 (television)
Former names
FoxBox (2002–2005)
Fox

4Kids TV (often stylized as "4K!DS TV" and originally known as FoxBox from 2002 to 2005) is the name of a former television programming block that aired Saturday mornings on the Fox Broadcasting Company and Internet-based video on demand children's network. The block was part of the Fox network schedule, although it was syndicated to other broadcast television stations in certain markets. 4Kids TV was created out of a four-year agreement reached in January 2002 between 4Kids Entertainment and Fox to lease the network's Saturday morning programming lineup.[1]

History[edit]

FoxBox logo used from September 14, 2002 to January 15, 2005.
4Kids TV logo used from January 22, 2005 to September 1, 2007.

The block launched under the name "FoxBox" on September 14, 2002 as a joint venture between the Fox Broadcasting Company and 4Kids Entertainment,[2] replacing Fox Kids, which was discontinued following the 2001 purchase of Fox Family Worldwide by The Walt Disney Company.[3] It was rebranded as 4Kids TV on February 19, 2005.[4] 4Kids Entertainment was wholly responsible for the content of the block and collected all advertising revenues from it.[1] However, Fox's standards and practices department still handled content approval and responsibility of editing the series to meet broadcast standards.

The programming block aired on Saturday mornings in most areas of the United States, though some stations carried it on Sundays. 4Kids actually ran two competing Saturday morning lineups in later years; on May 24, 2008, 4Kids Entertainment replaced the Kids' WB programming block aired on The CW – which had been carried over to the network from one of its predecessors, The WB, when it launched in September 2006 – with a new block called The CW4Kids (later renamed Toonzai, with the original name becoming a secondary brand for the block).[5][6]

In November 2008, 4Kids Entertainment announced that 4Kids TV would conclude at the end of the year due to intervening conflicts between Fox and 4Kids, as the latter company had not paid the network for the time lease for some time, while the network was unable to maintain the guaranteed 90% clearance for the block due to affiliate refusals and an inability to secure secondary affiliates to carry the programming in markets where the Fox station denied clearance for the block. 4Kids TV ended on December 27, 2008.[7] Fox announced that the time period would no longer be used for children's programming, owing that it was no longer viable due to the insurmountable competition from children's cable channels (such as Nickelodeon and Cartoon Network).[8] On January 3, 2009, the network gave two hours of programming back to its affiliates, while the other two hours were used for a paid programming block titled Weekend Marketplace.[9] The 4KidsTV logo now only exists as the closing logo for 4Kids Entertainment for 4Kids shows that run outside of the Toonzai block outside of the United States (particularly those made before the 2012 auction of most of 4Kids' assets to Saban Brands).

Fox would reverse course on December 17, 2013, signing a deal with Steve Rotfeld Productions to launch Xploration Station, a two-hour block of live-action educational programs focused on the STEM fields, which will mark the first time that Fox has aired children's programming since 4Kids TV ended when the block debuts in September 2014. As the block would account for two of the three weekly hours of educational programming required by the Federal Communications Commission, the Fox affiliates that opted against airing 4Kids TV, Fox Kids or Weekend Marketplace (including those owned by the network that were acquired through its 1996 merger with New World Communications and those acquired through that deal that are now owned by Tribune Broadcasting) may elect to run Xploration Station as it is a network-provided E/I lineup, relieving them of taking on the full burden of purchasing E/I programming from the syndication market.[10][11]

Programming[edit]

Former programming[edit]

4KidsTV.com[edit]

Online network[edit]

4Kids launched an online video player on its website on September 8, 2007, and gradually added full episodes as well as additional videos and content. However, it was revamped on September 25, 2008 in beta testing. Promotions stated that 4Kids TV would be "moving online" starting in January 2009, implying that the video player would be fully operational at that time, but it remained in beta testing.[citation needed] However, 4Kids seemed to increase the rate that shows were added to the player at that point. The site fully launched on September 9, 2009, with the player once again being revamped.[citation needed] The online network was shut down on November 2, 2012.

Relationship with Fox and broadcast ambiguities[edit]

The block had a somewhat unusual relationship to the Fox network. The programming was produced for Fox and offered to the network's owned-and-operated stations and affiliates first, so the Fox station in any given area had the right of first refusal. In the event that a Fox affiliate – or in some cases, an O&O of the network – opted not to carry 4Kids TV, the block then became available for the local broadcast rights to be acquired by another television station. In fact, it was due in part to this relationship that 4Kids dissolved the block in 2008, as they had been promised clearance on at least 90% of Fox's affiliates.

Most of Fox's owned-and-operated stations opted to carry 4Kids TV, these were mainly stations that had been owned by the network since Fox launched in October 1986 or were Fox charter affiliates that Fox Television Stations had acquired since that point. However dating back to the existence of the Fox Kids block, the twelve stations that Fox acquired from New World Communications in 1996[13] (and had earlier affiliated with the network through a 1994 multi-station affiliation deal[14] – which prior to then, had been affiliated with ABC, NBC or CBS) generally did not air 4Kids TV. In some of the New World markets, 4Kids was not carried on any station. In a majority of these markets, an independent station carried the block; in others, it was carried by either a UPN, or later, a CW or MyNetworkTV affiliate. The lone exception was in St. Louis, Missouri, where Fox O&O (now affiliate) KTVI carried the block (although it aired 4Kids TV two hours earlier that the network's recommended scheduling for the block, beginning at 5:00 a.m., due to the station's Saturday morning newscast).

Some of 4Kids TV's programming met the criteria to be considered educational and informational; and counted toward the three hour per week mandatory educational children's programming quotas outlined by the Federal Communications Commission, such as Winx Club, The Adrenaline Project, Magical DoReMi, Stargate Infinity, reruns of Back to the Future: the Animated Series and Cubix.

Markets where 4Kids TV did not run at all[edit]

City of license/market Fox station Notes
Birmingham, Alabama WBRC WBRC (channel 6) dropped 4Kids TV predecessor Fox Kids upon becoming a Fox owned-and-operated station in September 1995, when it reached an agreement to allow outgoing Fox affiliate WTTO (channel 21) to continue carrying the block; WTTO dropped Fox Kids in 2000, resulting in 4Kids TV not being available in the Birmingham/Tuscaloosa/Anniston market as it was not picked up by WBRC or any other television station in the market.
Greensboro/Winston-Salem/
High Point, North Carolina
WGHP WGHP (channel 8) dropped 4Kids TV predecessor Fox Kids in March 1996, when it reached an agreement for WB affiliate WTWB-TV (channel 20, now CW affiliate WCWG) to carry the block; WTWB-TV dropped Fox Kids in 2001, resulting in 4Kids TV not being available in the Greensboro/Winston-Salem/High Point market as the block was not picked up by WGHP or any other stations in the market.
Greenwood, Mississippi WABG-DT2 When ABC affiliate WABG (channel 6) launched a Fox-affiliated digital subchannel in September 2006, the subchannel did not start broadcasting until 4:00 p.m. on Saturdays (or earlier if there were sports events scheduled to air), resulting in 4Kids TV not being available in the market during the last two years of its run.

Markets where 4Kids TV ran on a MyNetworkTV affiliate[edit]

City of license/market Fox station MyNetworkTV
station
carrying block
Notes
Chicago, Illinois WFLD WPWR-TV Duopoly owned by Fox Television Stations; WPWR (channel 50) was a UPN affiliate at the time it began carrying 4KidsTV
Dallas-Fort Worth,
Texas
KDFW KDFI Duopoly owned by Fox Television Stations; KDFI (channel 27) was an independent station at the time it began carrying 4KidsTV
Detroit, Michigan WJBK WMYD WMYD (channel 20, now a MyNetworkTV affiliate) aired 4Kids TV on Sundays; that station was a WB affiliate (under its former callsign WDWB) at the time it began carrying 4KidsTV
Miami, Florida WSVN WBFS-TV WBFS (channel 33, now a MyNetworkTV affiliate) was a UPN affiliate at the time it began carrying 4KidsTV
Minneapolis-St. Paul,
Minnesota
KMSP-TV WFTC Duopoly owned by Fox Television Stations; WFTC (channel 29) was a former UPN affiliate that became a MyNetworkTV owned-and-operated station at the time it began carrying 4KidsTV
Portland, Oregon KPTV KPDX Duopoly owned by the Meredith Corporation; KPDX (channel 49, now a MyNetworkTV affiliate) was a UPN affiliate at the time it began carrying 4KidsTV
San Antonio, Texas KABB KMYS Duopoly owned by the Sinclair Broadcast Group (KMYS has since been sold to Deerfield Media); KMYS (channel 35, now a CW affiliate) was a former WB affiliate (as KRRT) at the time it took 4KidsTV from KABB
Tucson, Arizona KMSB-TV KTTU Duopoly owned at the time by Belo (KMSB has since been sold to Sander Media, LLC; KTTU has since been sold to Tucker Operating Co., LLC); KTTU (channel 18, now a MyNetworkTV affiliate) was a UPN affiliate at the time it began carrying 4KidsTV

Markets where 4Kids TV ran on a CW affiliate[edit]

Note: These CW affiliates ran 4Kids TV on Sundays, due to their obligation to carry the The CW4Kids Saturday block (or, as in the case of Atlanta CW affiliate WUPA, which ran The CW4Kids on Sundays[15] because of other programming airing on Saturdays).

City of license/market Fox station CW station
carrying block
Notes
Atlanta, Georgia WAGA-TV WUPA WUPA (channel 69) was a UPN O&O at the time it began carrying 4KidsTV; it dropped the block before the station switched to The CW
Cleveland, Ohio WJW-TV WBNX-TV WBNX (channel 55, now a CW affiliate) was a WB affiliate at the time it began carrying 4KidsTV
Fresno, California KMPH KFRE-TV Duopoly owned by Pappas Telecasting Companies (the stations have since been sold to the Sinclair Broadcast Group); KFRE (channel 59, now a CW affiliate) was a WB affiliate at the time it began carrying 4KidsTV
Omaha, Nebraska KPTM KXVO Duopoly owned by Pappas Telecasting Companies (the stations have since been sold to the Sinclair Broadcast Group); KXVO (channel 15, now a CW affiliate) was a WB affiliate at the time it began carrying 4KidsTV
Phoenix, Arizona KSAZ KASW KASW (channel 61, now a CW affiliate) was a WB affiliate at the time it began carrying 4KidsTV

Markets where 4Kids TV ran on an independent station[edit]

City of license/market Fox station Independent
carrying block
Notes
Austin, Texas KTBC K13VC K13VC (channel 13) aired only the FoxBox incarnation of the block from September 14, 2002 until the low-power station shut down on March 29, 2003 to allow Univision station KAKW-TV to launch its digital signal
Kansas City, Missouri WDAF-TV KMCI-TV KMCI (channel 38) aired the block on a one-hour delay starting at 8:00 a.m.
Milwaukee, Wisconsin WITI WMLW-CA WMLW-CA (channel 41, now Me-TV affiliate WBME-CD; its programmning and the WMLW call letters have since moved to a full-power station on channel 49) aired the block on Sundays starting at 8:00 a.m.
Tampa, Florida WTVT WMOR-TV WMOR (channel 32) aired the block on Sundays starting at 8:00 a.m.

See also[edit]

References[edit]

  1. ^ a b "Fox, 4Kids Approach Deal For Children's Programming". The Wall Street Journal. Jan 20, 2002. Retrieved 2012-08-11. 
  2. ^ "What's Inside the Fox Box!? 4Kids Entertainment Launches An All-New Kind of Kids Broadcast Network Starting September 14, 2002". ToonZone. May 14, 2002. Retrieved 2012-08-11. 
  3. ^ "Disney buys Fox Family". CNN Money. July 23, 2001. Retrieved 2012-08-11. 
  4. ^ "Fox Box To Be Rebranded 4KIDS TV". Anime News Network. Jan 18, 2005. Retrieved 2012-08-11. 
  5. ^ "4Kids TV takes over Kids WB advertisement". 4Kids TV. Archived from the original on 2 May 2008. Retrieved 2008-04-12. 
  6. ^ Schneider, Michael (October 2, 2007). "4Kids TV takes over Kids WB advertisement". 4Kids TV. Retrieved 2008-04-12. 
  7. ^ "4Kids Entertainment Reports Third Quarter 2008 Results and Settlement of Fox Litigation". QuoteMedia.com. November 10, 2008. Retrieved 2009-01-11. [dead link]
  8. ^ "Fox Ends Saturday-Morning Cartoons". New York Times. November 24, 2008. Archived from the original on 27 January 2009. Retrieved 2009-01-11. 
  9. ^ Schneider, Michael (November 23, 2008). "Longform Ads Replace Kid Fare on Fox". Variety.com. Retrieved 2009-01-11. 
  10. ^ Albiniak, Paige (December 17, 2013). "Fox Stations Add SRP's Two-Hour STEM Block". Broadcasting & Cable. Retrieved June 29, 2014. 
  11. ^ Kondolojy, Amanda (December 18, 2013). "Steve Rotfield Clears New Science and Technology Two Hour E/I Block With FOX Station Group". TV by the Numbers. Retrieved June 29, 2014. 
  12. ^ http://tviv.org/4Kids_TV/Previous_Schedules
  13. ^ Lowry, Brian (July 18, 1996). "New World Vision : Murdoch's News Corp. to Buy Broadcast Group". Los Angeles Times. Retrieved June 22, 2012. 
  14. ^ "Fox Gains 12 Stations in New World Deal". Chicago Sun-Times. May 23, 1994. Retrieved June 1, 2013. 
  15. ^ http://cwatlantatv.com/tvschedule

External links[edit]

  • Fox
  • IMDb page for "The Fight for the Fox Box", a half-hour TV special with multiple show crossovers.