4SD

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Channel 4 San Diego
4SD.png
Type cable television network
Availability Cable-only in San Diego
Owner Cox Communications
Launch date 1996
Official website www.4sd.com

Channel 4 San Diego (or 4SD, also known as Channel 4 Padres) is a local origination cable channel based in San Diego, California, United States, and is owned and operated by Cox Communications, through its San Diego-based cable television system. Besides Cox Communications, Channel 4 San Diego is also available on San Diego's other cable provider, Time Warner Cable, but is cable-exclusive and therefore not available for satellite viewers.

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[edit] Programming

More or less, it operates as the regional sports network for San Diego, but does offer public interest programming, as the network's model resembles that of Denver's Altitude Sports and Entertainment channel. 4SD also airs local programming, informercials or older TV series when there's no sports programming to air.

[edit] Early usage

The channel was launched by Cox Communications as an outlet used as an experiment during the 1996 Republican Convention, as well as providing around-the-clock coverage for the Super Bowl festivities at Qualcomm Stadium in 1998.

[edit] San Diego Padres

Channel 4 San Diego is the exclusive cable television home of the San Diego Padres baseball team since 1997, and has been the exclusive local TV home of the Padres since 2004. Since 2003, 4SD has broadcast at least 100-140 Padres games annually in high-definition on cable channel 704 on both Cox Communications and Time Warner Cable. Channel 4 San Diego broadcasts their high definition programming using 1080i signal. Channel 4 San Diego also simulcasts Padres games on Cox Cable channel 96 in Las Vegas, NV. As of March 2009, Time Warner Cable Yuma, AZ-El Centro, CA and Time Warner Cable Desert Cities (Palm Springs, Palm Desert, Cathedral City, Rancho Mirage, Desert Hot Springs, Indian Wells, Indio, La Quinta, and Coachella) will be broadcasting the Padres. Time Warner Cable Desert Cities will carry the Padres on channel 27 and on Time Warner Cable of Yuma-El Centro, the Padres games can be found on channel 19. Cox Cable of Las Vegas and Time Warner Cable of Yuma-El Centro and Desert Cities however do not carry Padres broadcasts in high definition.

In 2001, the Padres and Cox Communications signed a 10-year extension for broadcast rights; as a result of the deal, Channel 4 has a state-of-the-art broadcast center located at Petco Park.

[edit] Other San Diego sports teams

Besides its award-winning Padres coverage, the station features shows about the area's other sports teams including the NFL Chargers, high school sports, and the athletic teams of San Diego State University and the University of San Diego.

[edit] American Broadcasting Company programming

During the October 2007 wildfires that affected San Diego, 4SD carried ABC programming, which included ABC News and network primetime in lieu of KGTV (Channel 10), while that channel aired breaking news coverage of the fires [1].

[edit] External links