5th Avenue (candy)

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5th Avenue split

The 5th Avenue is a candy bar currently marketed by The Hershey Company.[1]

The bar consists of a crunchy peanut butter center covered in chocolate. The bar was topped with two chocolate-covered almonds until the mid-1990s, when the almonds were removed.[2]

The candy bar was reportedly introduced in 1936 by Luden's, at the time a subsidiary of Food Industries of Philadelphia.[3] This date is uncertain because information about this product has been subject to misinformation[4] from The Hershey Company for marketing and perhaps legal reasons.[5] It is difficult to find marketing material for this product before 1962.[6] Hershey Foods Corporation acquired Luden's brands from the Dietrich Corporation, a successor to Food Industries of Philadelphia, in 1986.[7] This candy appeared in the 1994 sci-fi movie Stargate[8] and the 1998 Seinfeld episode "The Dealership".[9] Despite not being advertised since 1993, the candy bar is still available at many gas stations and convenience stores.

See also[edit]


  1. ^ http://www.thehersheycompany.com/brands/5th-avenue/candy-bar.aspx#/1859
  2. ^ http://www.chacha.com/question/did-5th-avenue-candy-bars-ever-have-almonds-in-them
  3. ^ http://readingeagle.com/article.aspx?id=54968
  4. ^ http://web.archive.org/web/20060312000641/http://www.hersheys.com/products/details/fifthavenue.asp
  5. ^ http://www.barrypopik.com/index.php/new_york_city/entry/5th_avenue_candy_bar/
  6. ^ http://www.youtube.com/watch?v=zOLb5N-8TIU
  7. ^ http://readingeagle.com/article.aspx?id=54968
  8. ^ http://www.waynesthisandthat.com/candybars
  9. ^ http://www.seinology.com/scripts/script-167.shtml