Aéropostale (clothing)

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Aéropostale Inc.
Type Public NYSEARO
Founded 1987
Headquarters New York City, U.S.
Number of locations 876 (as of April 2009)[1]
Area served United States
Canada
Puerto Rico
United Arab Emirates
Key people Julian R. Geiger (Chairman & CEO)
Industry Retail
Products Apparel and accessories
Revenue US$1.886 billion (2008)
19% from 2007[2]
Net income US$149.4 million (2008)
16% from 2007[2]
Employees 10,756 (as of November 2008)[3]
Website www.aeropostale.com

Aéropostale, Inc. (pronounced /ˌɛəroʊpɵˈstæl/, us dict: ār′·ō·pō·stâl′[4]) is an American clothing retailer that sells casual clothing with over 900 stores in the United States, Canada, Puerto Rico,and the United Arab Emirates.[1] Their stores are located in shopping malls. Aéropostale sells fashion apparel including shirts, jeans, hoodies, accessories, etc. Their clothing is targeted at teenagers and young adults[3]. Building on the success of the Aéropostale teen brand the company has now launched a new brand, P.S. from Aéropostale, that sells tween clothing.

In May 2008, Aéropostale opened its first store in Puerto Rico at Plaza Carolina. The following weeks, Aéropostale opened two more stores located in Plaza Las Américas and in Prime Outlets, Puerto Rico. The company plans to open 12 to 14 more stores in Puerto Rico by 2010.[5]

In March 2009, Aéropostale expanded its operations to the Middle East, opening its first store in Dubai, United Arab Emirates.[6] The company plans to open over 20 stores in the region over the next few years, including stores in Kuwait, Bahrain, Qatar[citation needed].


[edit] Background

Aéropostale flies high in the teen fashion world. The retailer operates about 880 mostly mall-based stores that target teens under the Aéropostale banner in 49 states, Puerto Rico, and Canada. Aéropostale stocks the usual teen outerwear (jeans, T-shirts, accessories), mostly under the Aéropostale and Aéro names. It designs and sources its own merchandise so that it can quickly respond to trends. The Aéropostale name originated from a 1920s airmail firm, Compagnie Generale Aéropostale. The brand was created by R.H. Macy & Co. as a private label in the 1980s and later made into a specialty store concept. Macy's sold Aéropostale to its management and Bear Stearns Merchant Banking in 1998

Aerpostale opened its first store in New York City in 1987. The name originated from a Latin-American airmail firm called Compagnie Generale Aéropostale. It is a mall-based retailer, that markets mainly to 14 to 17-year old men and women. Aeropostale is the third largest retailer to the teen demographic, trailing American Eagle Outfitters,HollisterCo. and Abercrombie & Fitch in net sales.

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