|Launched||29 May 1957|
|Owned by||Asia Television Limited|
|Picture format||576i (PAL)
576i 16:9 (SDTV)
|Broadcast area||Hong Kong
parts of Guangdong Province
Rediffusion Television English Network
(13 February 1989 – 7 October 2007)
|Hong Kong Analogue||Varied by district|
|Hong Kong Digital||Channel 16|
ATV World (國際台), is one of the free-to-air English language television channels in Hong Kong, the other being its arch-rival TVB Pearl. Its sister station, ATV Home, broadcasts in Cantonese language. It is owned and operated by Asia Television Limited (Chinese: 亞洲電視有限公司), and is broadcast from the ATV Enterprises Office at 25-37 Dai Shing Street in Tai Po Industrial Estate in Tai Po, which is in the Tai Po District, in the North East region of Hong Kong's New Territories.
From Rediffusion to ATV
ATV World's English channel, Rediffusion Television, began as a cable-operated and subscription-based TV service on 29 May 1957 known on-air as Rediffusion Television Network, and on 30 September 1963, the channel was renamed Rediffusion Television Cantonese Channel and Rediffusion Television English Channel. On 1 February 1967, the channels were renamed RTV-1 and RTV-2 respectively. On 1 December 1973, Rediffusion Television was granted a free-to-air television broadcasting license for its two television channels, and closed its cable television channels. On 24 September 1982, Rediffusion Television was bought out by the new ATV, and consequently the Cantonese and English language channel was renamed ATV Cantonese and ATV English. The channel was again renamed on 2 February 1987 as ATV Gold and ATV Diamond The channel was again renamed on 13 February 1989 as ATV Home and ATV World.
ATV World broadcasts 16-hour channel with multi-lingual programmes, transmitted in NICAM in analogue version, and multiple AC-3 streams in digital version. While most of programmes are broadcast in Hong Kong English, a few are in either Standard Chinese, Korean or Japanese without Hong Kong English. It is less popular than English-language rival station rival TVB Pearl, though by a far smaller margin than ATV Home's loss to Hong Kong Cantonese rival TVB Jade.
On June 6, 2012, ATV gained access to the London 2012 Olympic Games broadcast rights, and will be played on ATV World.
Shows on ATV World
ATV World is one of two English-language channels that broadcast in Hong Kong. It offers a variety of programmes, mostly from the United States, ranging from popular serial dramas and films to documentaries and educational shows. Among the shows it has aired are:
- Ally McBeal (甜心俏佳人)
- The Closer (真相追擊)
- The District (華府執法令)
- The Practice (法網豪情)
- The Guardian (TV series) (法外情真)
- The Agency (2001 TV series) (特務中情局)
- Boomtown (2002 TV series) (千面謎城)
- Traveler (TV series) (絕密謎途)
- Cold Case (鐵證懸案)
- CSI: Miami (鑑證行動組)
- CSI: NY (鑑證紐約)
- Jack & Bobby (錦繡年華)
- Justice (2006 TV series) (法網風雲)
- 3 lbs (腦人間)
- Eleventh Hour (U.S. TV series) (換命一刻)
- Commander in Chief (TV series) (最高統帥)
- Jericho (2006 TV series) (孤城)
- Damages (TV series) (法網裂痕)
- Criminal Minds (心理追兇)
- Private Practice (TV series) (醫者伴我心)
- E-Ring (五角任務)
- Doctor Who (異世奇人)
- Elizabeth I (伊利沙伯一世傳奇)
- Ghost Whisperer (靈感應)
- Love Monkey (樂壇有心人)
- Grey's Anatomy (醫人當自強)
- Smallville (超人前傳)
- Survivor (生還者)
- CSI: Crime Scene Investigation (滅罪鑑證科)
- Hawaii Five-0 (夏威夷探案)
- Eli Stone (大狀奇緣)
- Psych (鬼靈偵探)
- 30 Rock (娛樂揸Fit人)
- Spongebob Squarepants (海綿寶寶)
- Psych 2 (鬼靈偵探2)
- Greatest American Dog (格鬥狗狗)
- NCIS: Los Angeles (海狼特警)
- Seconds From Disaster (世紀的災難)
- CSI: NY (鑑證紐約)
- V (V–外星人)
- Merlin (魔法穆林)
- 60 Minutes (60分鐘時事雜誌)
- Hunter Hunted (獵殺)
- The Dresden Files (鬼眼神探)
- The Late News (夜間新聞)
ATV stopped carrying the talk show Late Show with David Letterman (大衛牙擦騷) as of January 1, 2009, but there has been a grassroots movement to bring it back. Arts and sports programming are also offered (e.g. local horse racing, in Chinese 賽馬直擊). Mandarin and Korean programmes are available on ATV World at off-peak hours.
ATV World's flagship English news programme is the "Main News and Weather Report at 7:30" provided under the collective effort of ATV News, It also relayed Xinwen Lianbo news programme from Chinese television channel, CCTV-1 is the primary channel of the Chinese television network, China Central Television (CCTV) in the People's Republic of China which is also available in Hong Kong Island.
Given its focus on Hong Kong English-language programming in a predominantly Hong Kong Cantonese-speaking market, ATV World carries relatively little advertising and is subsidised by ATV Home. Both free-to-air television companies in Hong Kong are required by the government to provide an Hong Kong English-language service. In the face of competition from TVB Pearl, ATV World has in recent years switched its focus from the provision of drama and movies to documentaries and natural history shows, probably because such programming is less expensive to acquire.
Since the Hong Kong government does not have its own television station, its agency Radio Television Hong Kong (RTHK) requires the two domestic free television stations to broadcast their programmes and advertisements. One of the well known programmes is Educational Television (ETV) which began in 1971. This follows the Hong Kong education syllabus, serving as a reference for primary and secondary school students of mathematics, Hong Kong English, Putonghua and other school subjects. During the thirty-two week school year, ETV programmes are shown on ATV World from 10:00 am to 12:00 pm and TVB Pearl from 2:00 pm to 4:00 pm each weekday.
Both ATV World and TVB Pearl are permitted by the Broadcasting Authority of Hong Kong to broadcast non-Hong Kong English programmes for up to 20% of their daily transmission time, outside peak viewing time. In fact, only 12% of TVB Pearl programmes are in languages other than Hong Kong English: 83.6% of those (10% of its total transmission time) are in Hong Kong Cantonese. The remainder include broadcasts in Japanese, Korean, Filipino and Hong Kong Cantonese.
ATV World operates its own official website which contains information about the programmes shown by the channel, and a streamed version of ATV News in English.