AWeber

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AWeber
Privately Held
Industry Email Marketing
Founded 1998
Founder Tom Kulzer
Headquarters Chalfont, Pennsylvania
Area served
Worldwide
Services Email Marketing, Autoresponders, Web Sign Up Forms, RSS-to-Email
Website www.aweber.com

AWeber provides email marketing and autoresponder software to small businesses worldwide.

The primary AWeber features include email newsletters, autoresponders, sign up forms and RSS-to-email. Users can track the performance of their email campaigns with analytics reporting and split test sign up forms and newsletters to market more effectively.

The company was founded in 1998 and is currently headquartered in Chalfont, Pennsylvania.[1] Previous headquarters include Huntingdon Valley, Pennsylvania, Richboro, Pennsylvania and Doylestown, Pennsylvania.

As of January 2015, the company serve more than 120,000 customers globally.[1]

History[edit]

Tom Kulzer launched AWeber in 1998 in Richboro, Pennsylvania, and the company has more than 100 employees as of January 2015.[1]

Originally created as an autoresponder service to help salespeople follow up with potential leads, the service has since expanded to include newsletter tools, RSS-to-email for bloggers, and a large number of applications that integrate with other popular small business marketing tools and services like PayPal, WordPress, Facebook, Salesforce and a number of shopping cart services.

AWeber moved into its current 71,000 square foot headquarters in Chalfont, Pennsylvania in December 2012. The building received LEED Gold certification in August 2013. The building was designed by Wulff Architects, Inc. and includes a biowall, waterfall, two slides and an open workspace.[2]

In December 2013, AWeber made all 700+ of its email templates mobile responsive.[3][4] And in June 2014, AWeber also made all of its signup form templates mobile responsive.[5]

In July 2014, AWeber introduced a free stock image gallery with more than 6,000 stock images.[6]

In August 2014, AWeber introduced its first mobile app, allowing users to track the performance of their emails and signup forms.[7] A few months later, in November 2014, AWeber introduced its second mobile app, allowing users to add subscribers in-person on the go.[8]

In December 2014, AWeber began offering custom email template design services.[9]

Software and Services[edit]

AWeber provides web-based email marketing software, autoresponders and sign up forms for small businesses, solopreneurs, bloggers and online marketers.

AWeber’s service is sold on a monthly subscription basis, with quarterly and annual subscriptions also available.

Live customer support is available to customers over the phone Monday through Friday and by chat and email Monday through Sunday.[10]

In addition to its email marketing software, AWeber partners with other business software services to integrate directly with its service. Customers can grow their email lists using applications for PayPal, Facebook, WordPress, Etsy, Zendesk, Wistia and more.[11]

Email Change History[edit]

In September 2014, AWeber introduced Email Change History, a website designed to help email marketers and journalists stay informed of the updates made by email clients that affect deliverability, engagement and security. The site tracks all major changes that email clients (Gmail, Outlook, Apple, Yahoo and AOL) make and how the changes affect mobile and desktop devices. The updates include links to longer articles detailing the changes..[12][13]

ASCEND Digital Marketing Summit[edit]

In October 2014, AWeber held its first major marketing event, called ASCEND, a two-day event focused on providing digital marketing tips and best practices to more than 200 small businesses and agencies. Speakers included industry leaders like Peter Shankman, Ann Handley, Marcus Sheridan, Andy Crestodina, Justin Jordan and more.[14]

References[edit]

External links[edit]