Addition Elle

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Addition Elle
Industry Apparel and accessories retail
Founded 1967
Number of locations 139
Area served Canada
Key people Janice Leclerc
Jeff Ronald
Products Women's clothing
Lingerie
Employees 16-50[1]
Parent Reitmans
Website Official website

Addition Elle is a Canadian clothing store chain that sells plus-size clothing.

Summary[edit]

The name of the store (not affiliated with Elle magazine) is a pun on the French word additionelle, which translates to additional in English. Established in 1967, they have 139 locations across Canada.[2] All clothing comes in at least a ladies' size 14 (equivalent to a men's size 34) and goes up to size 26 (equivalent to a men's size 46).[2] The target demographic of the store is full figured women between 18 and 49 years of age. Some stores also sell bras and other lingerie items.[3] Addition Elle stores are usually located in shopping malls, but a few are standalone big box stores.

Sportswear, career apparel, and casual designs are the basic staples of all Addition Elle franchises.[4][4]

Jessica Biffi, who was a former contestant on the reality show Project Runway Canada, designed a collection of clothing for Addition Elle for the spring 2010 fashion season.[5]

References[edit]

  1. ^ "# of employees information". Glass Door. Retrieved 2011-04-06. 
  2. ^ a b "Addition Elle information". 1-Plus.com. Retrieved 2011-04-06. 
  3. ^ "Lingerie information". Style List. 2007-01-24. Retrieved 2011-04-06. 
  4. ^ a b "Basic clothing designs". Plus Size Web. Retrieved 2011-04-06. 
  5. ^ "Jessica Biffi designer collection". Style Vanguard. 2010-03-04. Retrieved 2011-04-06.