Adelita (imprint)

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Adelita is an independent United Kingdom book publishing imprint which specialises in design, fashion, music, photography, art and film.

The publisher's founder and owner Jenny Ross named the company after the soldaderas who fought in the Mexican Revolution (1910–1921). La Adelita was a particularly brave battlefield heroine who inspired other women to take up arms.

Adelita was launched in the spring of 2006 with The Look: Adventures In Rock & Pop Fashion. This study of the combination of popular music with visual style was written by Paul Gorman, with a foreword by Malcolm McLaren and introduction by Paul Smith. The Look was launched in Japan to coincide with the opening of Paul Smith's flagship store, Space, in Tokyo and has been accompanied by Adelita events at the V&A, London College of Fashion and Central Saint Martins. It also spawned a club-night and a fashion label, The Look Presents.

In the summer of 2008, Ross launched Adelita Fiction with Essex Drugs & Rock'n'Roll, the first novel by millionaire ad-man, columnist and Big Brother contestant Jonathan Durden.

November 2008 sees the publication of Reasons To Be Cheerful, a celebration of the life and work of the pioneering graphic artist Barney Bubbles written by Paul Gorman with an introductory essay by designer Peter Saville and a foreword by Billy Bragg.

March 2009 sees the publication of Rebel Rebel by New York–based British fashion designer Keanan Duffty. With a foreword by BP Fallon, the book will be published in the US in September 2009 by Rizzoli.

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