Adrian Gore

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Not to be confused with Adrian Gore (British Army officer).
Adrian Gore, Founder and CEO of Discovery Ltd
Adrian Gore
Born (1964-05-16) 16 May 1964 (age 50)
Nationality South African

Adrian Gore is a leading South African businessman. He is the founder and Chief Executive Officer of the Discovery Group [1].


Adrian launched Discovery in South Africa in 1992, with the core purpose of making people healthier and enhancing and protecting their lives. Discovery has since evolved into a diversified and multinational financial services group. Discovery is widely acknowledged as a global thought leader in wellness behavioural change and its integration with health, life and short-term insurance.

Discovery listed on the Johannesburg Stock Exchange in 1997, and under Adrian’s leadership, expanded its international reach to the United Kingdom, United States and Asia. It generates total income flows in excess of $5 billion and has over 8 000 employees globally serving seven million customers world-wide. Discovery pioneered incentives-based healthcare with its Vitality programme, for which it holds a worldwide patent.


Adrian graduated from Wits University in 1986. He is a Fellow of the Actuarial Society of South Africa, a Fellow of the Faculty of Actuaries (Edinburgh), an Associate of the Society of Actuaries (Chicago), and a member of the American Academy of Actuaries. In 1998, Adrian was recognised as South Africa’s Best Entrepreneur by Ernst & Young, and in 2004 was chosen as South Africa’s leading CEO in the annual MoneyWeb CEO of the Year Awards. In 2008 he received the Investec Award for Considerable Contribution in a Career/Profession, and in 2010, was named as the Sunday Times Business Leader of the Year. In 2013 Adrian received the Manex Award from the University of the Witwatersrand Business School.

Adrian chairs the South African chapter of Endeavor – a global non-profit organisation that identifies and assists high-growth entrepreneurs. He sits on the World Economic Forum Global Health Advisory Board, which is committed to improving global healthcare. He also sits on the Columbia University Mailman School of Public Health Board of Overseers and on the Massachusetts General Hospital Global Health Advisory Board, whose mandate is to enhance care for the world’s most vulnerable populations, as well as to educate and prepare the next generation of health leaders and educators.

Adrian is currently the chair of Endeavor (non-profit) South Africa.