Adult hits

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Adult hits (sometimes also called variety hits) is a radio format, popular in the early 2000s, that does not adhere to a specific music genre, but instead draws from a wider playlist. Most adult hits stations play a mix of rock (classic and alternative), pop, adult contemporary, and select oldies hits, predominantly drawing on music from the 1970s through the 2000s. Adult hits is akin to classic hits, although the classic hits format uses a slightly older and often narrower playlist (1960s to 1980s).

Companies associated with the format in Canada include NewCap, Rogers, Bell Media, Corus Entertainment, and other various companies. Companies in the United States include Clear Channel Communications, CBS Radio, Cumulus Broadcasting, Newsweb radio, and Entercom.


The format is most famously associated with the Jack FM brand, although the format itself and the Bob FM brand both predate Jack. However, not all stations which implement the adult hits format use these brands — other brands associated with the format include "Frank", "Joe", "Mike", "Ed", "Max", "Mac", "Dave", "Giant", "Simon", "Sam", "Charlie", "Ben", "Freedom", "Pirate" and "Moose FM". The Adult Hits format dates back to 1990 when 98.9 WMMO was launched in Orlando, Florida.

Adult hits stations often go under monikers that consist of "(Male Name) FM", but there are some that use another name such as "Playlist FM" and "Jill FM" in Los Angeles, "My FM", "Rewind," or call themselves "Adult Hits 92.7" after the format itself. Adult hits stations target adults 25-54, and more specifically at 35-44-year-olds. They have a wide playlist consisting of over 1,000 songs consisting of popular hits from the mid-'50s through today. This is one of the reasons the format is currently so popular; it has a wide playlist similar to an MP3 player's capabilities, and radio companies are utilizing this format to compete against such technologies.

A variation of adult hits has made inroads into the country format, typified by the "Hank FM" stations. A Spanish-language version, "Jose FM", is syndicated by Entravision.


While radio companies like to compare adult hits stations to MP3 players, the format is still very different as MP3 players are commercial-free and much more personalized to one's individual tastes. Adult hits stations are just that: only sticking to the hits. Another attribute of adult hits stations is that they have fewer disk jockeys, sometimes even none at all, which makes it even more appealing to radio companies as they won't have to pay as many (or any at all, in some cases) personalities. The stations are simply run by a computer, a playlist on shuffle, and a program director programming the list.

This aspect is debated by many. Some listeners believe that without jocks a station has no personality and therefore no draw, while others consider DJs a nuisance whose absence increases the station's appeal (though such appeal would just as easily be interrupted by obligatory bumpers, station identification and advertising). Another common criticism of the DJ-less format is that song information, such as titles and artists, are not usually mentioned on-air, making it difficult for a listener to track down an unfamiliar song. To counter this, many Adult hits stations utilize both an online feed and, generally, a 24-hour playlist provided on their website, which updates itself automatically as each new song is played. Often, due to the strict playlist, no requests are taken.

Radio stations[edit]

Note: the below listing of radio stations is subject to change.


Location Call sign Frequency Brand Name
Belleville, Ontario CJOJ 95.5 FM "95-5 Hits FM"
Brockville, Ontario CJPT 103.7 FM "Bob FM"
Calgary, Alberta CJAQ 96.9 FM "Jack FM"
Edmonton, Alberta CKNG 92.5 FM "Joe FM"
Espanola, Ontario CJJM 99.3 FM "Moose FM"
Halifax, Nova Scotia CFLT 92.9 FM "Jack FM"
Kawartha Lakes, Ontario CKLY 91.9 FM "Bob FM"
Kelowna, British Columbia CJUI 103.9 FM "Juice FM"
London, Ontario CHST 102.3 FM "Bob FM"
Montreal, Quebec CKDG 105.1 FM "Mike FM"
North Bay, Ontario CFXN 106.3 FM "Moose FM"
Ottawa, Ontario CKKL 93.9 FM "Bob FM"
Parry Sound, Ontario CKLP 103.3 FM "Moose FM"
Regina, Saskatchewan CKCK 94.5 FM "Jack FM"
Saskatoon, Saskatchewan CFWD 96.3 FM "Cruz FM"
Smiths Falls, Ontario CJET 92.3 FM "Jack FM"
St. John's, Newfoundland and Labrador CKSJ 101.1 FM "101.1 Coast FM"
Timmins, Ontario CHMT 93.1 FM "Moose FM"
Toronto, Ontario CHBM 97.3 FM "boom 97-3"
Vancouver, British Columbia CKLG 96.9 FM "Jack FM"
Vaudreuil-Dorion, Quebec CJVD 100.1 FM "CJVD 100,1"
Victoria, British Columbia CHTT 103.1 FM "Jack FM"
Wainwright, Alberta CKWY 93.7 FM "Wayne FM"
Winnipeg, Manitoba CFWM 99.9 FM "Bob FM"

United States[edit]

Location Call sign Frequency Brand Name
Albuquerque, New Mexico KDRF 103.3 FM "Ed FM"
Athol, Massachusetts WFNX (FM) 99.9 FM "99.9 WFNX"
Auburn, Alabama WQNR 99.9 FM "Kate FM"
Austin, Texas KBPA 103.5 FM "Bob FM"
Bad Axe, Michigan WLEW-FM 102.1 FM "Cruise 102.1"
Baltimore, Maryland WQSR 102.7 FM "Jack FM"
Bloomington-Normal, Illinois WBBE 97.9 FM "Bob FM"
Bismarck, North Dakota KKBO 105.9 FM "Bob FM"
Boise, Idaho KSRV-FM 96.1 FM "Bob FM"
Bowling Green, Kentucky WKLX 100.7 FM "Sam FM"
Buffalo, New York WBUF 92.9 FM "Jack FM"
Burlington, Vermont WWMP 103.3 FM "MP-103"
Calabash, North Carolina WYNA 104.9 FM "Bob FM"
Cape Cod, Massachusetts WFRQ 93.5 FM "Frank FM"
Charleston, South Carolina WAVF 101.7 FM "Chuck FM"
Charlotte, North Carolina WLKO 102.9 FM "The Lake"
Chico, California KBQB 92.7 FM "Bob FM"
Cleveland, Ohio WHLK 106.5 FM "The Lake"
Clinton, Iowa KMCN 94.7 FM "Mac FM"
Columbia, Missouri KWJK 93.1 FM "Jack FM"
Columbia, South Carolina WLTY 96.7 FM "Steve FM"
Columbus, Ohio WJKR 103.9 FM "Jack FM"
Dallas, Texas KJKK 100.3 FM "Jack FM"
Dayton, Ohio WGTZ 92.9 FM "Fly 92.9"
Des Moines, Iowa KDRB 100.3 FM "The Bus"
Eugene, Oregon KEUG 105.5 FM "Bob FM"
Evansville, Indiana WEJK 107.1 FM "Jack FM"
Fairbanks, Alaska KTDZ 103.9 FM "Ted FM"
Fayetteville, North Carolina WFLB 96.5 FM "Bob FM"
Fort Myers, Florida WJGO 102.9 FM "Bob FM"
Grand Forks, North Dakota KGFK 95.7 FM/1590 AM "The Forks"
Greensboro, North Carolina WSMW 98.7 FM "98.7 Simon"
Greenville, South Carolina W249CB 97.7 FM "Chuck FM"
Hampton Roads-Norfolk, Virginia WNOB 93.7 FM "Bob FM"
Joplin, Missouri KMXL 95.1 FM "Mike FM"
Kansas City, Missouri KCJK 105.1 FM "Jack FM"
Lafayette, Indiana WBPE 95.3 FM "Bob FM"
Lansing, Michigan WHZZ 101.7 FM "Mike FM"
Lakeland, Florida WWRZ 98.3 FM "Max FM"
Las Vegas, Nevada KVGS 107.9 FM "Bob FM"
Lompoc, California KBOX 104.1 FM "Pirate Radio"
Los Angeles, California KCBS-FM 93.1 FM "Jack FM"
Loudonville, New York WVCR 88.3 FM "The Saint"
Louisa, Virginia WOJL 105.5 FM "Sam FM"
Milwaukee, Wisconsin WLWK 94.5 FM "The Lake"
Minneapolis-St. Paul, Minnesota KZJK 104.1 FM "Jack FM"
Nashville, Tennessee WCJK 96.3 FM "Jack FM"
Norwalk/Sandusky/Port Clinton, Ohio WLKR-FM 95.3 FM "95-3 WLKR"
Omaha, Nebraska KOOO 101.9 FM "The Big O"
Philadelphia, Pennsylvania WBEN-FM 95.7 FM "Ben FM"
Pittsburgh, Pennsylvania WRRK 96.9 FM "Bob FM"
Portland, Oregon KYCH 97.1 FM "Charlie FM"
Rainier, Oregon KPPK 98.3 FM "The Peak"
Raleigh, North Carolina WBBB-FM 96.1 FM "Radio 96.1"
Redding, California KESR 107.1 FM "Jack FM"
Reno, Nevada KZTQ 97.3 FM "Bob FM"
Richmond, Virginia WWLB 98.9 FM "98.9 Liberty"
Rochester, New York WFKL-FM 93.3 FM "Fickle 93.3"
Rolla, Missouri KDAA 103.1 FM "Sam 103.1 (FM)"
Sacramento, California KQJK 93.7 FM "Jack FM"
Saginaw, Michigan WMJO 97.3 FM "Joe FM"
San Antonio, Texas KJXK-FM 102.7 FM "Jack FM"
Seattle, Washington KJAQ 96.5 FM "Jack FM"
Sedalia, Missouri KSDL 92.3 FM "Bob FM"
Smyrna, Delaware WRDX 92.9 FM "Tom-FM"
Spokane, Washington KBBD 103.9 "Bob FM"
Springfield, Missouri KRVI 106.7 FM "The River"
St. Louis, Missouri WARH 106.5 FM "The Arch"
Watertown, New York WBLH 92.5 FM "Tunes 92.5"
West Plains, Missouri KSPQ 93.9 FM "Jack FM"
Whitefield, New Hampshire WNYN-FM 99.1 FM "Free 99.1"
Wichita, Kansas KIBB 97.1 FM "Bob FM"


Location Call sign Frequency Brand Name Website
Mexico City XHDFM 106.5 FM "Mix 106.5"

Other countries[edit]


New Zealand[edit]


Satellite Radio[edit]

See also[edit]

External links[edit]