|Executive editor||James Cooper|
|Frequency||Weekly, with multiple editions:
Adweek - Eastern Edition
Adweek - Midwest Edition
Adweek - New England Edition
Adweek - Southeast Edition
Adweek - Southwest Edition
Adweek - Western Edition
|Company||Prometheus Global Media|
Adweek (a.k.a. Ad Week or Adweek - Eastern Edition) is a weekly American advertising trade publication that was first published in 1978. Adweek covers creativity, client/agency relationships, global advertising, accounts in review, and new campaigns. During this time, it has covered several notable shifts, including cable television, the shift away from commission-based agency fees, and the Internet.
Related publications: Adweek Magazine's Technology Marketing (Adweek mag tech market, ISSN 1536-2272), and Adweek's Marketing Week (aka Ad Week's Marketing Week, ISSN 0892-8274).
In 1990, Affiliated Publications Inc., the parent of the company that publishes The Boston Globe, agreed to acquire 80 percent of the outstanding common stock of A/S/M Communications Inc., which published Adweek. The magazine stabilized in the 1990s.
In April 2008, Adweek's editor of ten years, Alison Fahey, was promoted to publisher/editorial director. She was replaced as editor by Mike Chapman, formerly of the Economist Intelligence Unit and eMarketer.
- "Subject Search Results - Journal Finder", webpage: journalfinder.wtcox-4.
- Elliott, Stuart (September 12, 1991). ADVERTISING; Adweek Plans Overhaul as a Sign It Is Alive and Well. The New York Times
- Stevenson, Richard W. (October 14, 1985). The Battle of Two Advertising Magazines. The New York Times.
- THE MEDIA BUSINESS; Adweek Parent Acquisition Set.
- Elliott, Stuart (November 10, 1998). ADVERTISING; Adweek magazine is commemorating its 20th anniversary with a record 232-page special issue. The New York Times
- "Fahey Named Publisher of Adweek", minonline.com, April 2008, min-6907.
- "Adweek ups Alison Fahey to publisher, Mike Chapman to editor", TVNEWSDAY, April 23, 2008, tvnewsday.com webpage: TVNewsday-44.
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