IBM Unica NetInsight
| Developer(s) | IBM |
|---|---|
| Initial release | 1996 |
| Stable release | 8.5.2 / November 2011 |
| Development status | Active |
| Written in | C, HTML, CSS and JavaScript |
| Operating system | Cross-platform |
| Available in | English, Spanish, French, German and Italian |
| Type | Web analytics |
| License | proprietary |
| Website | www.ibm.com |
IBM Unica NetInsight is a web analytics application that utilizes an Extract, transform, load methodology[1] to populate a database that can then be queried using a browser-based interface. NetInsight is from the same family of tools as Unica NetTracker.
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[edit] History
Unica Corporation acquires Sane Solutions [2] and the NetTracker software that becomes Affinium NetInsight.
Affinium NetInsight was first released in June 2006[3] at version 7.0.
With the release of version 8.0 Affinium NetInsight has been renamed to Unica NetInsight, dropping (along with the rest of the Unica products) the Affinium brand.
IBM acquires Unica Corporation [4] and the Unica NetInsight software adopts the IBM name, IBM Unica NetInsight.
The current version as of November 2011 is 8.5.2
[edit] Technology
The NetInsight Extract, transform, load process can read log files in virtually any format, including logs from web servers, proxy servers, streaming media servers and FTP servers. As well as processing normal server log files NetInsight can use log files derived from page tags to replace or augment log file data[5].
NetInsight stores its processed log files in a database such as Oracle database, Microsoft SQL Server, IBM DB2 or the Netezza appliance [6].
[edit] See also
[edit] References
- ^ "Open for Integrated Analysis". http://netinsight.unica.com/netinsight-open-and-integrated.htm.
- ^ "Unica Completes Acquisition of Sane Solutions". http://www.unica.com/news/pr.cfm?id=206.
- ^ "Unica Ships Affinium NetInsight". http://www.unica.com/news/pr.cfm?id=239.
- ^ "IBM Completes Acquisition of Unica Corporation". http://www-03.ibm.com/press/us/en/pressrelease/32614.wss.
- ^ "Page Tags and Log Files". http://netinsight.unica.com/Products/Tags_and_Logs.cfm.
- ^ "Open for Integrated Analysis". http://netinsight.unica.com/netinsight-open-and-integrated.htm.
[edit] External links
- Unica Web Analytics
- How To Use Affinium NetInsight Web Analytics to Improve Online Marketing Campaigns
- Affinium NetInsight ROI Calculator
- Understanding Funnel Reports in NetTracker
- Unica NetInsight User Group
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