February 13, 1995 (as Air Philippines Corporation)
|Hubs||Ninoy Aquino (Manila) International Airport|
|Frequent-flyer program||Mabuhay Miles|
|Airport lounge||Mabuhay Lounge|
|Company slogan||Your home in the sky|
|Parent company||Philippine Airlines|
|Headquarters||R1 Hangar Avenue, Nichols Pasay City|
PAL Express, formerly Air Philippines or Airphil Express, is operating under business name of Air Philippines Corporation. After operating as PAL Express for a while, the airline transformed again the brand into Airphil Express. It operates both domestic and international scheduled services from Manila, Cebu, Davao City and Zamboanga. The airline was re-branded for a number of times, first as Air Philippines, then as PAL Express. After a series of financial losses, Air Philippines ceased operations for a short while until it was acquired by investors from Philippine Airlines. After the acquisition, the airline was re-launched as PAL Express, to operate some routes and slot assignments of its sister company Philippine Airlines until the management decided to re-brand the carrier as a budget airline now known as Airphil Express. However, in March 2013, the company's CEO announced that the name will be reverted to PAL Express. As a codeshare of Philippine Airlines, PAL Express will be operating as a full service carrier with low-cost management.
The PAL Express is Philippine Airlines' answer to Cebu Pacific Air's dominance on the low cost travel market in the Philippines which significantly shrunk its market share and relegated it to the no. 2 spot from its dominant no. 1 position since inception. It allowed PAL to focus on the premium market where it does not have competition in the domestic Philippine market. Airphil Express gained significant increase in passengers following its launch as a low-cost carrier competing head on with Cebu Pacific Air. The airline is currently on fleet acquisition mode to support its planned domestic and international route expansion plan. Airphil Express currently holds the no. 3 position among Philippine-based airlines with 19% market share.
Air Philippines was incorporated on 13 February 1995, with the base of operations being the former Naval Air Station Cubi Point. Flight operations started on 1 February 1996 with a Boeing 737-200 between Subic Bay, Iloilo and Zamboanga. In 1996 six NAMC YS-11 and four Boeing 737-200 aircraft were acquired by the company. In 1997 an additional one Boeing 737-200 was acquired. In this same year the airline carried over 675,000 passengers and over 773,000 in 1998. In September 1998 the airline was temporarily grounded by the Philippine Air Transportation Office, but was reactivated when U-Land agreed to purchase a stake. It was in 1999 when Lucio Tan Group took over management of the Company. In March 1999, Air Philippines was granted approval to operate international services to Hong Kong, Japan, South Korea, Taiwan and the USA. In May 2001 two Boeing 737-300 aircraft were delivered. In mid-2002, charter flights were started from Subic Bay and Laoag City to Hong Kong. Passenger numbers carried rose to nearly 881,000 in 2002. In July 2004 charter flights started from Subic Bay to Guangzhou. Air Philippines significantly increased ties with Philippine Airlines (PAL), including the merging of frequent flier plans, timetables, and ticket sales. Air Philippines also recently moved into the PAL terminal at the Ninoy Aquino International Airport (Manila). Some of PAL's major stockowners are also owners of Air Philippines. Though Air Philippines will officially cease to be part of the Philippine Airlines Frequent Flier Programme "Mabuhay Miles" as of the 1st of October, 2007. Air Philippines has said that they chose to back out of the Mabuhay Miles program to benefit their passengers, so rather than flying numerous flights to gain miles and wait to a certain point to receive bonuses, passengers can benefit with lower fares and more discounts with quicker bonuses, much more like today's modern day low-cost airline.On October 28, 2012, Airphil Express will resume "Mabuhay Miles" for passenger to earn and redeem their miles on any Airphil Express and Philippine Airlines.
On 10 April 2008, Philippine Airlines announced the order for aircraft that will form the PAL Express fleet. It will consist of aircraft from the Bombardier Q family, three from the Q300 series and six from the Q400 series, presently manufactured by Bombardier Aerospace and currently valued at $150 million. PAL announced on April 13 that the new fleet will be based mainly in Cebu City to serve regional routes, while flights from Manila will also be launched.
PAL Express was formally unveiled on 14 April 2008. PAL Express will primarily fly intra-regional routes in the Visayas and Mindanao from its Cebu hub, as well as secondary routes to smaller airports in island provinces that are not able to accommodate PAL’s regular jet aircraft. Service will ramp up dramatically on 19 May when Cebu hub operations commence with flights between Cebu City and five points in the Visayas and Mindanao.
On 5 May 2008, PAL Express began operations by launching flights to Malay. The airline on the same day announced it will serve 22 inter-island routes, including some provincial points currently without air service. Flights out of Cebu City commenced on 19 May.
On March 28, 2010, Air Philippines resumed operating services under their own right to Iloilo, Bacolod, Puerto Princesa and Cagayan de Oro, utilizing Airbus A320 jet aircraft under the name AirPhil Express. The airline subsequently operated eight Bombardier Aerospace turboprop aircraft and two new Airbus A320s, all of which originally belong to Philippine Airlines. There are 20 more A320s on order
GE Capital Aviation Services Limited (GECAS), the commercial aircraft leasing and financing arm of GE, announced delivery of three new Airbus A320 aircraft to Airphil Express in January and early February 2012 to help the carrier expand its fleet.
On 1 July 2009, PAL Express flights began earning Mabuhay Miles. Since 27 October 2009, all PAL Express flights were being operated by Air Philippines. On 28 March 2010, PAL Express ceased operations and transferred all operations to sister airline, Airphil Express.
On the first quarter of 2013, PAL express announced its new route Zamboanga to Sandakan, Malaysia. On May 2013 PAL express cancels its planned trip due to the standoff in Lahad Datu between Malaysian government and Sultanate of Sulu.
On March 15, 2013, Airphil Express re-branded itself as PAL Express using the familiar “sunriser” PAL livery and logo on its tail and fuselage while maintaining its business name Air Philippines Corporation.
Since March 2014, PAL Express started carrying the brand name Philippine Airlines through a Cooperation Agreement with PAL. This move is a strategic direction to make more competitive, ensure leadership and superiority in its core services as well as efficiency and profitability of the two carriers.
PAL and PAL Express will benefit in the integration and synergy of their operations and resources, leveraging on the strength of the Philippine Airlines Brand.
|Bombardier Dash 8 Q300||
|Bombardier Dash 8 Q400||
|Boeing 737-200||Airbus A320-200|
|Boeing 737-300||Airbus A320-200|
|McDonnell Douglas MD-82||Airbus A320-200|
|NAMC YS-11||Bombardier Q300|
|NAMC YS-11||Bombardier Q400|
Incidents and Accidents
- On June 24, 1996, an Air Philippines YS-11 aircraft struck a ground power unit while taxiing at Naga Airport (WNP). The aircraft caught fire. There were no fatalities among the 34 aircraft occupants.
- On April 19, 2000, Air Philippines Flight 541, a Boeing 737-200 crashed near Francisco Bangoy International Airport, Davao City, killing 131 people.
- On August 11, 2008, a PAL Express Bombardier DHC-8 Q400 aircraft operating as flight PR29 with 75 passengers and 3 crew, had safely landed on runway 04 at Catarman Airport when the airplane's nosewheel struck a soft spot in the runway's surface during taxi, the airline reported. No injuries were reported.
- On November 15, 2008, Another Bombardier DHC-8 Q400, with flight number PR272, made an emergency landing at its destination, Davao International Airport, from Zamboanga International Airport due to a problem with the plane's left landing gear. No one onboard got injured and the aircraft landed safely.
- On February 13, 2012, Airphil Express Flight 969, an Airbus A320-200 with 135 people on board, overshot the runway at Kalibo International Airport, Kalibo, Aklan. No injuries or aircraft damage occurred in the incident.
- On April 23, 2012: an Airphil Express flight to Tawi-Tawi from Zamboanga City was aborted as smoke emitted from the right turboprop engine of the plane. The plane was about to take off when pilots noticed the smoke prompting them to park and order around 50 passengers to disembark shortly after 7:00 in the morning.
- Airphil Express rebrands as PAL Express[dead link]
- airphil express (2011-06-14). "EXPRESSions on air: Airphil Express now fastest growing carrier, grabs 19% market share". Airphilexpress.blogspot.com. Retrieved 2013-08-24.
- PAL acquiring 9 turbo-props for inter-island operations[dead link]
- PAL to reopen Cebu hub for turbo-prop flights[dead link]
- "About Us". PALexpressair.com. Retrieved 2013-09-26.
- PAL Express maiden flight[dead link]
- PAL Express to fly 22 routes initially, PALexpressair.com, Accessed 6 May 2008
- "Philippine Skies Welcome Air Philippine's Airbus 320 on March 2010". Airphils.com. Retrieved 2013-08-24.
- "Airphil Express gets ready for its first new Airbus A320". Seattle Post-Intelligencer. 6 September 2010. Retrieved 6 September 2010.
- "GE Capital Aviation Services Delivers Three New Airbus A320s to Airphil Express". Arabaviation.com. 2012-02-28. Retrieved 2013-08-24.
- "''Accident: Philippine Airlines DH8D at Catarman on Aug 11th 2008, hit soft spot on landing runway''". Avherald.com. Retrieved 2013-09-26.
|Wikimedia Commons has media related to PAL Express.|