Aldo Novarese

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Aldo Novarese
Born June 29, 1920(1920-06-29)
Pontestura Monferrato, Italy
Died September 16, 1995(1995-09-16) (aged 75)
Turin, Italy
Nationality Italian
Field typography
Works Microgramma, Eurostile
Awards Compasso d'Oro

Aldo Novarese (b. 29 June, 1920 in Pontestura Monferrato – d. 16 September, 1995 in Turin) was an Italian type designer who lived and worked mostly in Turin where he produced an impressive number of unique designs.

Contents

[edit] Training and Career

After learning woodcutting, copper engraving and lithography at the Scuola Arteri Stampatori in Turin, Novarese began working as a draftsman at the Nebiolo type foundry, becoming art director there in 1952. He taught at the Scuola Viglandi Paravia for ten years beginning in 1948. By 1977 foundry type had become largely obsolete, and Novarese then left Nebiolo to become a free-lance designer. [1]

[edit] Fonts Designed by Aldo Novarese

One of Novarese's most famous designs is the Microgramma typeface (designed in collaboration with Alessandro Butti), which was later renamed Eurostile with the addition of lower-case letters. It utilized shapes based on rectangles with rounded corners, reflecting the modern designs that were gaining popularity at the time, such as television screens and airplane windows. It became very popular as a typeface that evokes technology (it can be seen on the speedometers on many cars and vehicles, particularly older models).

Novarese's designs were both innovative and classical, and those which are still available today display great variety and memorable characteristics.

[edit] Actual Foundry Type

  • Landi Linear (1939-43, Nebiolo), variations on "Welt."
  • Athenaeum (1945, Nebiolo) with Alessandro Butti.
  • Normandia (1946-49, Nebiolo) with Alessandro Butti.
  • Augustea (1951, Nebiolo) with Alessandro Butti.
  • Microgramma (1951, Nebiolo) with Alessandro Butti.
  • Cigno (1954, Nebiolo)
  • Fontanesi (1954, Nebiolo)
  • Egizio (1955-58, Nebiolo)
  • Juliet (1955, Nebiolo)
  • Ritmo (1955, Nebiolo)
  • Garaldus (1956-60, Nebiolo)
  • Slogan (1957, Nebiolo)
  • Recta (1958-61, Nebiolo)
  • Estro (1961, Nebiolo)
  • Eurostile (1962, Nebiolo), basically Microgramma with a lower case.
  • Magistier (1966, Nebiolo)
  • Oscar (1966, Nebiolo)
  • Forma (1966-7, Nebiolo) Supervised the design team of Grignani, Iliprandi, Munari, Negri, Neuberg, Oriani, and Tovaglia.
  • Metropol (1967, Nebiolo)
  • Elite (1968, Nebiolo)
  • Stop (1970, Nebiolo)

[edit] Cold Type

  • Delta (1968)
  • Dattilo (1974)
  • Lapidar (1977)
  • Fenice (1977-80)
  • Novarese (1978)
  • Floreal (1980)
  • Mixage (1980)
  • Symbol (1982)
  • Expert (1983)
  • Colossal (1984)
  • ITC Symbol (ITC, 1984)
  • ITC Mixage (ITC, 1985)
  • Arbiter (1989)

[edit] References

  1. ^ Friedl, Ott, and Stein, p. 404.


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