She began working in television in 1995 at CHCH-TV in Hamilton, and later became an employee of CKAL-TV in Calgary. A few years later she returned and began working at CKVR-TV in Barrie, followed by her joining CITY-TV in Toronto.
For a few years she was the co-anchor of Toronto's 11 p.m. CityNews with Mark Dailey, as well as a reporter for CityNews at Six and cp24. She left Citytv in September 2006. After a hiatus from television news, she returned and joined CIII-TV as a reporter. After 4 years reporting on courts and crime and anchoring the weekend news, Pierson left to take an anchor position with Sun News Network.
- http://www.sunnewsnetwork.ca/video/1222202720001 Sun News Network video
- http://www.sunnewsnetwork.ca/shows/am-agenda.html AM Agenda on Sun News Network.
- "Morning Sun: Alex Pierson". HamiltonMagazine.com. Sun Media. Retrieved 2011-12-12.
- "The Roundtable: 'A breakfast show with bite'". Toronto Sun (QMI Agency). 2011-03-24. Retrieved 2011-12-12.
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