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|Alfred William Lawson|
March 24, 1869|
|Died||November 29, 1954
San Antonio, Texas
|Nationality||Born in the United Kingdom, emigrated to Canada, then the United States by 1872|
|Known for||Baseball, Aviation, Philosophy|
Alfred William Lawson (March 24, 1869 – November 29, 1954) was a professional baseball player, manager and league promoter from 1887 through 1916 and went on to play a pioneering role in the US aircraft industry, publishing two early aviation trade journals. In 1904, he also wrote a novel, Born Again, clearly inspired by the popular Utopian fantasy Looking Backward by Edward Bellamy, an early harbinger of the metaphysical turn his career would take with the theory of Lawsonomy. He is frequently cited as the inventor of the airliner and was awarded several of the first air mail contracts, which he ultimately could not fulfill. He founded the Lawson Aircraft Company in Green Bay, Wisconsin, to build military training aircraft and later the Lawson Airplane Company in Milwaukee, Wisconsin, to build airliners. The crash of his ambitious Lawson L-4 "Midnight Liner" during its trial flight takeoff on May 8, 1921, ended his best chance for commercial aviation success.
Baseball career (1888-1907)
|Batted: Right||Threw: Right|
|May 13, 1890 for the Boston Beaneaters|
|Last MLB appearance|
|June 2, 1890 for the Pittsburgh Alleghenys|
|Earned run average||6.63|
He made one start for the Boston Beaneaters and two for the Pittsburgh Alleghenys during the 1890 season. His minor league playing career lasted through 1895. He later managed in the minors from 1905-1907.
Union Professional League
Aviation career (1908-1928)
An early advocate or rather evangelist of aviation, in October 1908 Mr. Lawson started the magazine "Fly" to stimulate public interest and educate readers in the fundamentals of the new science of aviation. It sold for 10 cents a copy from newsstands across the country. In 1910, moving to New York City, he renamed the magazine "Aircraft" and published it until 1914. The magazine chronicled the technical developments of the early aviation pioneers. He was the first advocate for commercial air travel, coining he term "airline." He also advocated for strong American flying force, lobbying Congress in 1913 to expand its appropriations for Army aircraft.
In early 1913, he learned to fly the Sloan-Deperdussin and the Moisant-Bleriot monoplanes becoming an accomplished pilot. Later that year he bought a Thomas flying boat and he became the first air commuter regularly flying from his country house in Seidler's Beach NJ to the foot of 75th Street NYC (about 35 miles). In 1917, utilizing the knowledge gained from 10 years advocating aviation, he built his first airplane, Lawson Military Tractor 1 (MT-1) trainer and founded the Lawson Aircraft Corporation. The company's plant was sited at Green Bay WI. There he secured a contract and built the Lawson MT-2. He also designed the steel fuselage Lawson Armored Battler, that never got beyond the drafting board, given doubts within the Army aviation community and the signing of the armistice.
After the war, 1919, Mr. Lawson started a project to build America's first airline. He secured financial backing and in 5 months he had built and demonstrated in flight his biplane airliner, the 18 passenger Lawson L-2. He demonstrated its capabilities in a 2000-mile multi-city tour from Milwaukee to Chicago-Toledo-Cleveland-Buffalo-Syracuse-New york City-Washington DC-Collinsville-Dayton-Chicago back to Milwaukee, creating a buzz of positive press. The publicity allowed him to secure an additional $1 million to build the 26-passenger Midnight Liner. In late 1920, he secured Government contracts for three airmail routes and to deliver 10 war planes, but due to the Fall 1920 recession, he could not secure the necessary $100,000 in cash reserve called for in the contracts and he had to decline the contracts. In 1926 he started his last airliner, the 56 seat, two tier Lawson super airliner. The aircraft crashed on takeoff on its maiden flight.
In this phase of his life, he was considered as one of the leading thinkers in the budding commercial American aviation community, but his troubles with getting financial backing for his ideas led him to turn to Economics, Philosophy, and Organization.
In the 1920s, he promoted health practices including vegetarianism and claimed to have found the secret of living to 200. He also developed his own highly unusual theories of physics, according to which such concepts as "penetrability", "suction and pressure" and "zig-zag-and-swirl" were discoveries on par with Einstein's Theory of Relativity. He published numerous books on these concepts, all set in a distinctive typography. Lawson repeatedly predicted the worldwide adoption of Lawsonian principles by the year 2000.
He later propounded his own philosophy—Lawsonomy—and the Lawsonian religion. He also developed, during the Great Depression, the populist economic theory of "Direct Credits", according to which banks are the cause of all economic woe, the oppressors of both capital and labour. Lawson believed that the government should replace banks as the provider of loans to business and workers. His rallies and lectures attracted thousands of listeners in the early 30s, mainly in the upper Midwest, but by the late 30s the crowds had dwindled.
In 1943, he founded the University of Lawsonomy in Des Moines to spread his teachings and offer the degree of "Knowledgian," but after various IRS and other investigations it was closed and finally sold in 1954, the year of Lawson's death. Lawson's financial arrangements remain mysterious to this day, and in later years he seems to have owned little property, moving from city to city as a guest of his farflung acolytes. In 1952, he was brought before a United States Senate investigative committee on allegations that his organization had bought war surplus machines and then sold them for a profit, despite claiming non-profit status. His attempt to explain Lawsonomy to the Senators ended in mutual frustration and bafflement,.
A farm near Racine, Wisconsin, is the only remaining university facility, although a tiny handful of churches may yet survive in places such as Wichita, Kansas. The large sign, formerly reading "University of Lawsonomy", was a familiar landmark for motorists in the region for many years and was visible from I-94 about 13 miles north of the Illinois state line, on the east side of the highway. Although the sign still exists, the "of" has now been replaced by the URL of their website. As of a storm in spring 2009, the sign is no longer there although the supporting posts are still visible. Driving north on I-94 a sign on the roof of the building nearest the freeway says "Study Natural Law."
Lawson's brother, George H. Lawson, founded the United States League in 1910. The new professional baseball league had the intent to racially integrate. The league lasted less than a season, but it was revived for one season by George Lawson's associates in 1912.
When I look into the vastness of space and see the marvelous workings of its contents... I sometimes think I was born ten or twenty thousand years ahead of time.
— Alfred Lawson
- Aviation Hall of Fame, Wisconsin - Alfred W. Lawson
- Faunce, Cy Q. (1921). The airliner and its inventor, Alfred W. Lawson. Rockcastel Publishing co.
- Wagner, William (March 26, 1989). "D.C. Had Baseball Times Two; One Spring, 2 Leagues Played With Senators". The Washington Post. Retrieved January 19, 2013. – via HighBeam Research (subscription required)
- Alfred, Lawson (1928). 200 Mile Trip in First Airliner.
- Lawson - Aircraft Industry Builder. Humanity publishing company. 1930.
- Martin Gardner (1957). Fads and Fallacies in the Name of Science. Dover Publications. pp. 69–79. ISBN 978-0-486-20394-2.
- Fads and Fallacies in the Name of Science, p. 77
- "Education: Zigzag & Swirl". Time. March 24, 1952.
- Kuntz, Jerry (January 1, 2008). "George H. Lawson: The Rogue Who Tried to Reform Baseball". The Baseball Research Journal. Retrieved January 19, 2013. – via HighBeam Research (subscription required)
- Henry, Lyell, Jr. Zig-Zag-and Swirl: Alfred W. Lawson's Quest for Greatness, University of Iowa Press, 1991.
- Kossy, Donna. Kooks: A Guide to the Outer Limits of Human Belief, Los Angeles: Feral House, 2001 (2nd ed. exp. from 1994). (ISBN 978-0-922915-67-5)
- Kuntz, Jerry. Baseball Fiends and Flying Machines: The Many Lives and Outrageous Times of George and Alfred Lawson, Jefferson, NC: McFarland Publishing, Inc., 2009.
- "ASME Milwaukee - History & Heritage">"LAWSON "AIR LINER"". ASME Milwaukee Chapter. Retrieved 30 December 2012.
- "Milwaukee-Made Lawson Air Liner Pioneers Transportation Delux". The Milwaukee Journal. Dec 26, 1920.
- "The Lawson Aerial Transport". Flight- the Aircraft Engineer & Airship weekly. 37 XI (559): 1220–1222. Sep 11, 1919.
- Who's Who in American Aeronautics. "ALFRED W. LAWSON". Retrieved 24 December 2012.
- Career statistics and player information from Baseball-Reference, or Baseball-Reference (Minors)
- Gregg Hoffmann (2002-12-15). "What in the heck is the University of Lawsonomy?". OnMilwaukee.com. (an article about Lawson in a Milwaukee-area magazine)
- The three volumes of Lawsonomy, written by Lawson
- Lawsonomy at the Kooks Museum
- Works by Alfred W. Lawson at Project Gutenberg