Inspiration for the song and chart performance
On its release, the song immediately topped the independent charts, as did their following two singles, "She's a Superstar" and "Gravity Grave". The song, however, made very little headway into the mainstream charts. Just like the early Verve performances, the music had huge psychedelic connections and references in the lyrics, such as "I was born to fly, fly, pretty high."
The video for the song was recorded in the flat of its director, Miles Aldridge, in London E1. The song shows the band playing in a dark, hazy room, with a dark blue light in the background. Various band members are seen pushed up against a bare wall.