Motivate (company)

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Privately held
Headquarters New York, NY, United States
Area served
United States & Australia & Canada
Services Bicycle sharing system operator

Motivate (formerly Alta Bicycle Share)[1] (also known as Alta Bike Share and Motivate International Inc.) is a company formerly based in Portland, Oregon, with new headquarters in New York City, that operates bicycle sharing systems in the United States, Canada, and Australia.[2] The systems provide a flexible method for completing short trips, as contrasted with the longer rentals offered by traditional bike rental companies. In October 2014, it was announced that the company had been acquired by Bikeshare Holdings LLC and would be relocating headquarters from Portland, Oregon to New York City under the leadership of Jay Walder.[3]

Current operated systems[edit]

Motivate currently operates 10 systems in public-private partnerships with local governments:

Motivate-operated systems have used multiple suppliers for bikes, stations, kiosks, and technology across each city including 8D Technologies and Montreal-based Bixi [15] for equipment and technology and Devinci and Arcade Cycles for bicycles.

Upcoming operations[edit]

Public-private partnerships have been approved with Motivate in:

  • Portland, Oregon city council approved a partnership with Motivate to provide their service to the city on December 12, 2012.[16]
  • Jersey City, New Jersey council authorized the contract to Motivate to create a bike share program in Jersey City.[17]

See also[edit]


External links[edit]