Altibox is a Unified Brand Name for Broadband Internet, IPTV and VoIP services distributed in Norway and Denmark with over 35 Local Norwegian and 6 DanishFTTH networks. Altibox was set up by Southwestern Norwegian multi-utility firm Lyse Energi in 2002 under the name Lyse Tele. They later changed the name to Altibox in 2009. Since 2002, the company has steadily been adding customers and distribution partners, with more than 350,000 homes connected. The vast majority of Altibox customers are self-install (over 80 per cent). Altibox’s strategy has been to agree with local communities a confirmed take-up rate of the service, at which point the distribution partner lays the backbone cabling.