Amobee
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| Type | Private company |
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| Industry | Mobile Advertising |
| Founded | 2005 (as Amobee Media Services) |
| Headquarters | Redwood City, California, United States |
| Area served | Worldwide |
| Website | amobee.com |
Amobee is a mobile advertising technology company providing solutions and services for large advertisers, publishers and operators. Amobee has a proprietary platform that supports existing and emerging mobile ad formats on any mobile, internet-enabled device, including gaming platforms.
The company is headquartered in Redwood City, CA, with offices in London, New York City, Los Angeles, Argentina, and Singapore. The Amobee R&D center is in Herzliya, Israel.
Amobee has run mobile advertising campaigns worldwide, serving global brands such as eBay, Nokia, Skype, and Telefonica.
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[edit] History
Amobee was founded in May 2005 by Gil Shulman,[1] Saul Rurka[2] and Zohar Levkovitz.[3] It went live in February 2006.
In 2009, Amobee purchased media company RingRingMedia in order to expand their advertising customer base, enabling mobile media owners to sell advertising space to companies on a collective basis.[4] At the time of acquisition, RingRingMedia bought more than $2 million (£1.2 million) of mobile media a month, serving more than 4 billion ad impressions a month.[citation needed]
In July 2011, Trevor Healy, formerly of JAJAH was appointed Chief executive officer.[5] Zohar Levkovitz will stay with Amobee as Vice Chairman.[5]
[edit] Investors
Amobee has financial backing from Sequoia Capital, Accel Partners and Globespan Capital, as well as strategic investments from Motorola, Cisco and leading operators, Vodafone and Telefónica.
[edit] Awards
- Ernst & Young Entrepreneur Of The Year 2011 Northern California Award Winner
- AlwaysOn - OnMobile Top 100 Winner (2008, 2010)
- World Economic Forum - Technology Pioneer (2010)
- Business Insider - World's Most Valuable Startups (2010)
- Red Herring 100 - North America – Winner (2010)
- Intercontinental Finance Magazine - Company of the Year, North America (2010)
- Frost & Sullivan - Best Mobile Advertising Technology (2009)
- Tie50 - Leader in Innovation, Ingenuity and Management Excellence (2009)
- E&Y and Globes - Most Promising Company (2008–2009)
- In November 2008 Globes, the Israeli financial newspaper, voted Amobee the most promising startup of the year 2008.
[edit] References
- ^ "Gil Shulman". crunchbase.com. Retrieved January 2, 2012
- ^ "Saul Rurka".crunchbase.com. Retrieved January 2, 2012
- ^ "Zohar Levkovitz". crunchbase.com. Retrieved January 2, 2012
- ^ "Amobee Acquires RingRing Media – Consolidates Mobile Advertising Market". AllBusiness.com. http://www.allbusiness.com/marketing-advertising/marketing-advertising/13728644-1.html. Retrieved 2 January 2012.
- ^ a b "Trevor Healy Named CEO of Amobee". prnewswire.com. July 14, 2011. Retrieved January 2, 2012
[edit] External links
- Amobee official website
- Sequoia Capital
- Businessweek
- Mobile Marketing Association
- Amobee, startup of the year 2008 - Globes
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