Amy Winehouse Foundation
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|Amy Winehouse Foundation|
5 Harley Place, London
|Website||Amy Winehouse Foundation|
After the singer's death on in July 2011, the foundation was set up by Winehouse's family and launched on September 14, 2011 (which would have been Winehouse's 28th birthday). Its aim is to help vulnerable young people, and it works with other charitable organisations to provide frontline support. Its central office is in north London, but it also has an office in New York (operating under the name 'The Amy Winehouse Foundation US'). Both Jon Snow and Barbara Windsor are patrons for the charity, and ambassadors include Keira Chaplin and Mica Paris.
The Foundation’s work focuses on three core areas:
- To inform and educate young people about the effects of drug and alcohol misuse, as well as to support those seeking help for their problems and those needing on-going support in their recovery
- To provide support for those most vulnerable, including those who are disadvantaged through circumstance or at high risk of substance misuse.
- To support the personal development of disadvantaged young people through music.
The Foundation was established with royalties from the sales of 2011's Lioness: Hidden Treasures album (with £1 per album going to the charity), and also the sales of 'Amy - My Daughter', a biography of Winehouse written by her father, Mitch. As of 2012/13, the charity relies on donations from the general public and fundraising events to continue its work. Such events include the auction of the iconic polka dot chiffon dress worn by Winehouse on the cover of her critically acclaimed second album Back to Black - with a winning bid of £36,000 GBP.
The Amy Winehouse Resilience Programme
On the 12th March 2013, the Foundation launched the Amy Winehouse Foundation Resilience Programme For Schools with the help of Russell Brand. The programme aims to provide effective education around drugs, alcohol and dealing with emotional issues to secondary schools across the UK. On June 4, 2013, the Mayor of Camden Town, Jonathan Simpson, wrote an article for the Huffington Post in support of the programme.
- Simpson, Jonathan. "Why Drug and Alcohol Education Is So Important". The Huffington Post UK. Retrieved August 30, 2013.