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Guyatone LG-60B (1959)

Antoria was a UK guitar brand, owned by the firm of James T. Coppock (Leeds) Ltd.[1] The brand name seems to date back to at least 1950, when it appeared in an advertisement in the journal Trade Show for Antoria Portable Gramophones and Record Changers.[2]

In the 1950s Antoria Guitars were introduced into the UK from Japan, and played by the stars such as Hank Marvin and Marty Wilde. These guitars were made by Guyatone in Japan,[3][4] and originally imported by James T. Coppock (Leeds) Ltd and Charles Summerfield Ltd.[1] Some Antoria guitars may have been manufactured in Bavaria by Framus.[citation needed][5]

Antoria guitars from the 1970s were imported from Japan and have many similarities to Ibanez guitars from the same period, as they were made in the same factory as Ibanez guitars, FujiGen. The 1980s models were made in Korea. An Antoria acoustic guitar is clearly visible in Oasis's Wonderwall video.

James T. Coppock ceased trading in the early 1980s and Antoria guitar production ceased. Then, probably in the 1980s, John Lawson acquired the brand and distributed guitars using the name until 2006.[1]

In January 2007, the Antoria brand was purchased by Adam Hall Limited, based in Southend-on-Sea. The new Antoria electric guitars are manufactured in South Korea, and new Antoria acoustic and electro-acoustic guitars are manufactured in China.[1]

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  1. ^ a b c d Antoria Guitars 2010, "About"
  2. ^ "Antoria Portable Gramophones and Record Changers - Stand No. H.17, Olympia" (Ad). Trade Show: p. 148. 1950. Portable Gramophones of distinction, with Garrard motors, in attractive streamlined cabinets.", "MODEL 16 (Right) Portable Electric Record Changer in grained leathercloth covered cabinet, with Garrard Automatic Record Changer. These and other fine instruments are to be seen on our stand or let us send you illustrated brochures. Manufactures: James T. Coppock Ltd., 61-67, Old Street, London ECI (Tel.:CLErkenwell 2255, Cablegrams: Jatacop, London.) 
  3. ^ "Marty Wilde - Antoria electric guitar". British Music Experience. Archived from the original on 2011-02-24. 
  4. ^ "Drifter LG 50". Club Series Guitars. Burn London. Many companies produced a similar guitar to this model in the late fifties to early sixties, most famously were Guyatone, Antoria and Burns Weill. Our Drifter LG 50 is a close replica of the guitar as used by Hank Marvin in the late fifties before he discovered Fender® and Burns® Guitars. 
  5. ^ Kaitunes 2012, Acoustic. "Having collected a number of Antoria guitars I've found a few things - some of made in Japan, some Korea, and my suspicion is that some of the earlier Archtop models may be European - possibly Dutch or German. ..."


  • "About". Antoria Guitars. 2010. ANTORIA GUITARS were first introduced into the UK from Japan in the early 1950's. ...  
  • Fjestad, Steven P. "ANTORIA". Blue Book of Guitar Values. Instruments previously built in Japan in the 1950s, later switching to Korean-built models. The Antoria trademark was a brand name used by a UK importer for guitars produced by Guyatone. ... Source: Tony Bacon and Paul Day, The Guru's Guitar Guide. 
  • Bacon, Tony; Day, Paul (1990). The Guru's Guitar Guide. Track Record Publishing Limited. ISBN 978-1-87260105-2. 

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