|Auala includes a Turtle habitat conservation area|
Auala is a small village on the northwest coast of Savai'i island in Samoa. The village is in the electoral constituency of Vaisigano East which forms part of the larger political district of Vaisigano.
The village has a semi-subsistence economy and the people rely mainly on fishing, farming and remittances from family members working overseas or in Apia, the country's capital on the island of Upolu.
Like most villages in Samoa, the people live in extended family groups with all land and natural resources belonging to the village as a whole under the government of the Village Council of Chiefs (fono). All the families are represented in the fono as well as the Women's Committee. There are six extended families made up of five families with tulafale oratory chiefly status and one of High Chief status. Auala's high chief title (matai) is Tapu which has been passed down by many generations. The other five family chiefly titles are Moe, Paiali'i, Sululoto, Matamea and Ta'avao.
Auala has two malae (open areas serving as the village ceremonial commons), Falefa'aea and Asoto'elau. There are two Taupou names in Auala, Filiamata and Meapua'a; these are the names given to the daughters of the high chief and they perform the Samoa 'ava ceremony and Taualuga. There are two churches in the village which has a fairly small coastal frontage fringed by a reef.
Auala bay is a conservation area with a turtle habitat which is being managed by the Auala Women's Committee.
The committee also run a feso'ota'i centre (telecentre/ICT centre). This makes ICT available for people to keep in touch and up-to-date with the latest technologies in the world. Fair prices and a variety of services including, internet, passport photos, family and group photos, colour printing, copying, scanning, phone, fax, webcam, projector hire and CD burning give people access to a variety of services they previously would have had to travel to the capital for.
- "Samoa Territorial Constituencies Act 1963". Pacific Islands Legal Information Institute. Retrieved 19 December 2009.
- "Women in Fisheries Information Bulletin Number 2. ISSN 1028 7744". Secretariat of the Pacific Community. March 1998. Retrieved 20 November 2009.
- "Coastal Infrastructure Management Plan, Vaisigano No.1 District". Ministry of Natural Resources & Environment, Government of Samoa. October 2001. Retrieved 20 November 2009.
- 2006 Samoa population census Retrieved 20 November 2009