Audi India

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Audi India Pvt Ltd
Type Division of Audi and Volkswagen Group India
Industry Automotive
Founded 2007
Headquarters Mumbai, Maharashtra, India
Key people Joe King
Products Luxury vehicles
Parent Audi
Website Audi.in

Audi India Pvt Ltd is a division the of German automobile manufacturer Audi and the Volkswagen Group India. It was founded in 2007 with headquarters in Mumbai, Maharashtra.

History[edit]

Audi has been selling luxury cars in India since 2004, however the Audi India was established in March 2007 as a division of Volkswagen Group Sales India.[1] Audi is represented in 110 countries worldwide and since 2004, Audi has been selling its products on the Indian market.

In March 2007, Audi set up its own sales company for India. By establishing Audi India as a division of Volkswagen Group Sales India Pvt. Ltd. in Mumbai, Audi is making a clear long-term statement in the country with ambitious growths plans. Audi’s goal is to become the leading automobile luxury brand in the Indian market in the next few years.

The Audi India strategy encompasses significant investments in branding, marketing, exclusive dealerships and after sales service for the upcoming years.

Manufacturing facilities[edit]

Audi India uses Škoda Auto India Private Limited manufacturing facilities in Aurangabad, Maharashtra to assemble the Audi A3, Audi A4, Audi A6, Audi Q5, and Audi Q7 models locally.

Models Range[edit]

Assembled/Manufactured entirely locally[edit]

Imported/available as CBU's[edit]

Audi India has started selling its premium sedan Audi A3 in India from mid-2014 which is being produced at Aurangabad facility.[3]

Sales and service network[edit]

Audi showroom in Anna Salai, Chennai

Audi India currently has 28 dealerships in 11 states and 2 union territories of India.[4]

Sales performance[edit]

Audi India sold 3,003 vehicles in the year 2010 compared to 1,650 vehicles in 2009 and registered an increase of 81% in sales growth.[5]

References[edit]

  1. ^ "Audi India > Company > About Audi India". Audi.in. 2009-09-15. Archived from the original on 23 July 2010. Retrieved 2010-08-02. 
  2. ^ "Audi models available in India". Audi India. 
  3. ^ "Audi to start selling premium A3 Sedan in India from mid-2014". The Economic Times. 23 March 2014. 
  4. ^ "Audi India > Dealerships > India Network". Audi.in. 2010-04-26. Archived from the original on 28 July 2010. Retrieved 2010-08-02. 
  5. ^ "Audi India > Company > News > Local news". Audi.in. Archived from the original on 29 July 2010. Retrieved 2010-08-02. 

External links[edit]

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