Avery Dennison

This article is about Avery Dennison Corporation. For the maker of farm equipment, see Avery Company.

Avery Dennison Corporation

Avery logo designed by Saul Bass in 1975.
Type	Public S&P 500 Component
Traded as	NYSE: AVY
Industry	Office supplies
Founded	Los Angeles, California, United States (1935)
Founder(s)	R. Stanton Avery
Headquarters	Pasadena, California, United States
Key people	Dean A. Scarborough, (President, Chief Executive Officer)
Products	Labels, binders, cards, RFID, film
Revenue	US$5.95B (FY 2009)
Operating income	US$-514M (FY 2009)
Net income	US$-747M (FY 2009)
Total assets	US$5.00B (FY 2009)
Total equity	US$1.36B (FY 2009)
Website	averydennison.com

The Avery logo designed by Saul Bass in 1975. It is still used on Avery products.

Avery Dennison Corporation (NYSE: AVY) is a global manufacturer and distributor of pressure-sensitive adhesive materials (such as self-adhesive labels), office products, and various paper products.

History

Dennison Mending Tape from the second half of the 20th century.

The company was originally founded in Los Angeles, California, in 1935 as Kum Kleen Products, a partnership of Mr. and Mrs. R.S. Avery. The name was changed to Avery Adhesives in 1937. In 1946, the company was incorporated as Avery Adhesive Label Corp., and the name was subsequently changed to Avery Adhesive Products, Inc. in 1958, and to Avery Products Corporation in 1964. The name was changed again to Avery International Corporation in 1976, and it became Avery Dennison after the company merged with the Dennison Manufacturing Company in 1990.

Dennison Manufacturing

The Dennison Manufacturing Company, which was located in Framingham, Massachusetts, was founded in 1844 as a jewelry and watch box-manufacturing company by Aaron Lufkin Dennison, who later became the pioneer of the American System of Watch Manufacturing. Five years later Aaron turned the Dennison Manufacturing Company over to his younger brother, Eliphalet Whorf Dennison, who took over and developed the company into a sizable industrial enterprise.

Operations

The company is headquartered in Pasadena, California. As of 2008, it ranked number 376 in the annual Fortune 500 list with total sales of $6.7 billion. Its pivotal line of products are found in its Pressure-Sensitive Materials segment, responsible for 54 percent of sales. The company employs 36,000 people worldwide, with manufacturing and distribution facilities in over sixty countries. Its first overseas subsidiary was established in the Netherlands in 1955.

The company operates through four segments:

• The Pressure-Sensitive Materials segment manufactures and sells pressure-sensitive roll-label materials, films for graphic applications, reflective highway-safety products, performance polymers, and extruded films.
• The Office and Consumer Products segment manufactures and sells various office and consumer products, including labels, binders, dividers, sheet protectors, and writing instruments. It was announced January 3, 2012, that this division was being purchased by 3M for $550 million.
• The Retail Information Services segment designs, manufactures, and sells various price-marking and brand-identification products, including tickets, graphic and barcode tags and labels, woven and printed labels, and related supplies and equipment.
• Other Specialty Products segment provides automotive and industrial products, radio-frequency identification (RFID) tags and inserts, specialty tape, security printing and performance films.

See also

• List of California companies
• List of S&P 500 companies

External links

• averydennison.com, the company's official website
• Avery Office Products home page
• CNNMoney.com Fortune 500 profile
• Avery Dennison Information and Brand Management home page
• Avery Dennison Printer Systems EMEA home page