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B2B CFO® founder and CEO Jerry L. Mills founded the Part Time CFO industry in 1987, with B2B CFO® being the original Part Time CFO firm.

B2B CFO® is a CFO services and Exit Strategy firm in the United States with more than 200 partners reaching 45 states. The company offers chief financial officer services to owners of mid-market and small business companies and is headquartered in Phoenix, Ariz. B2B CFO® provides its services on a Part Time CFO basis to more businesses at a lower cost. Individuals looking to become partners can find out what the CFO job involves.

Industry CFO services, exit strategy, cash flow forecasting
Founded Mesa, Ariz., U.S., 1987
Key people
Jerry L. Mills, Founder & CEO
Products The Exit Strategy Handbook, dashboard software
Services CFO services
Website www.b2bcfo.com


Mills previously served as a manager in the Small Business Division at Arthur Andersen & Co., traditionally considered one of the Big 8 accounting firms. In 1987, he saw a need for multicompany CFOs and decided to set out on his own and form B2B CFO®.

In 2001, John Burke joined B2B CFO® and became the first outside partner in addition to Mills. The company has grown steadily since 2001 and now has more than 200 partners representing 45 states.


In 2012, B2B CFO® was announced in the Inc. 500|5000 top fastest growing companies in America. This was the third year in a row that B2B CFO® was honored on the list.

Prior to that in 2010, B2B CFO® was recognized as the 22nd fastest growing company in Arizona by the Arizona's Corporate Excellence or ACE awards.

The US Chamber of Commerce selected B2B CFO® as a 2011 Free Enterprise Honoree based on strong business practices and its contribution to the economy.

The B2B CFO® digital team was awarded an Outstanding Achievement Award by the Interactive Media Council for the design and build of the b2bcfo.com website.


In September 2012, Morgan Stanley Smith Barney announced that it had formed an alliance with B2B CFO®, allowing B2B CFO® clients to have access to Morgan Stanley's wealth management division.This alliance gave America's small businesses the opportunity to use Morgan Stanley, which previously had been difficult for them to do.

Legal Issues[edit]

In 2009, B2B CFO® sued former partner Ken Kaufman for copyright infringement. In June 2012, the case was settled out of court, whereby Kaufman admitted to the copying and paid a settlement fee of $220,000.


Mills is the author of the following three books: The DangerZone, Avoiding The DangerZone and The Exit Strategy Handbook. The first two books discuss the dangers involved in expanding and growing your business.

The third book is a departure from the original theme and is concerned with helping business owners sell their businesses. Mills coined the term "The Baby Boomer Tsunami," which is in reference to the high number of baby boomers who will soon start retiring. The premise is that due to baby boomers flooding the market with businesses for sale, it will be much more difficult for owners to get a desired price for their businesses. This book discusses due diligence steps that are involved in selling a business.

The Exit Strategy Handbook is now on its second edition, with the second edition containing a survey conducted at the Inc 500|5000.

M&A Incubator Program[edit]

In 2014 B2B CFO® launched its Incubator program for M&A firms. The program works to help business owners grow their business in order to prepared for a sale.

As of December 2014, there are 121 B2B CFO® partners that are have passed the Certified Business Transition Expert Training™.


  1. ^ Ellin,A: "After Selling the Company, Remorse " paragraph 11 The New York Times Small Business 2008.
  2. ^ Mills, J and Schramm, C: "More Government Medicine for Jobs?" Fox News, 2009.
  3. ^ Management: "Let's Make a Deal" paragraph 11 Business Week Small Biz 2007.
  4. ^ Flandez,R: "For Rent" Chief Financial Officer" paragraph 7 The Wall Street Journal 2009.
  5. ^ DeBaise,C: "The Wall Street Journal Complete Small Business Guidebook" page 89. Three Rivers Press 2009.

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