Baby Talk (TV series)
|Developed by||Ed. Weinberger|
|Directed by||John Bowab
Tom Alan Robbins
Mary Page Keller
Francesca P. Roberts
|Voices of||Tony Danza|
|Theme music composer||Jay Turnbow
|Opening theme||"Bread and Butter"|
|Country of origin||United States|
|No. of seasons||2|
|No. of episodes||35|
|Executive producer(s)||Ed. Weinberger|
|Producer(s)||Patricia Fass Palmer
Mark J. Greenberg
|Running time||22-24 minutes|
|Original run||March 8, 1991– May 8, 1992|
|Related shows||Look Who's Talking|
Baby Talk is an American sitcom that aired on ABC from March 8, 1991 until May 8, 1992 as part of ABC's TGIF lineup. The show was loosely based on the popular Look Who's Talking movies and was adapted for television by Ed Weinberger. Amy Heckerling created original characters for the series while using key creative and script elements from Look Who's Talking, which she had written and directed. Weinberger served as executive producer during the first season, and was replaced by Saul Turteltaub and Bernie Orenstein in the second season.
Synposis and changing formats
Baby Talk featured the adventures of Baby Mickey (played by Paul & Ryan Jessup, voiced by Tony Danza), as he commented to the audience on the misgivings and new wonders of his world. Danza made an appearance in one episode as Mickey's father. Mickey's mother, Maggie Campbell, was played by two different actresses -- Julia Duffy during the spring 1991 run, and Mary Page Keller for the show's only full season—at different points during the series' short existence.
Connie Sellecca was the first actor cast in the role of Maggie, but, dissatisfied with the role, she quit after a few episodes had been taped. This caused Baby Talk to be delayed from its intended September 1990 premiere to March 1991 (by then, enough episodes had been reshot with Duffy). Rare footage of the mostly unseen Sellecca version was featured in the 1990 ABC Fall Preview Show. In fact, the series first went into development titled Look Who's Talking, but by the summer of 1990, with the movie sequel Look Who's Talking Too hitting theaters in December of that year, Ed. Weinberger and Amy Heckerling thought it would be best to avoid causing confusion among viewers. With the TV series and movie likely to run concurrently, they decided to rename the series Baby Talk before fall promotions began.
In the first season, Maggie Campbell (Julia Duffy) was adjusting to life as a single mother from the start. It was explained that Mickey's father, who got Maggie pregnant while she was unmarried, had never separated from his supposed ex-wife. Maggie left the father but she decided to keep her baby as the one positive centerpiece from the failed relationship. Little Mickey quickly expressed out loud to viewers his realization that there was no daddy around when Maggie responded to the amorous advances of many of the single men who passed through - namely that of Joe (George Clooney), one of the construction workers renovating the Campbell's not-yet-finished New York loft. Mr. Fogarty (William Hickey) was the crew's foreman, and Howard (Lenny Wolpe), another construction worker who was always underfoot. Dr. Elliot Fleisher (Tom Alan Robbins) was Mickey's pediatrician, who also had eyes for Maggie. The doctors' office was another frequent setting in the first season, where Mickey interacted with other infants who had active, adult-like thoughts of their own. Andrea (Michelle Ashlee) was one of Dr. Fleisher's attending nurses. Charlotte Rae guest starred in one episode as Maggie's aunt.
When Baby Talk returned in September 1991 for a full season order, drastic changes took place. In addition to Mary Page Keller now being in the role of Maggie, mother and son had moved, now residing in a trendy, uptown apartment in Manhattan. All other cast members, including George Clooney, were dropped from the show except for the Jessup twins. Polly Bergen joined the cast as Maggie's meddling mother Doris Campbell, who took great joy in co-raising Mickey while snooping around in her daughter's affairs. Scott Baio also signed on, sharing star billing with Keller, as James Halbrook, the building superintendent who became Maggie's new potential love interest. Living next door to the Campbells was sarcastic single mom Anita Craig (Francesca P. Roberts), whose infant daughter Danielle (played by Alicia and Celicia Johnson, voiced by Vernee Watson-Johnson) also had her thoughts featured regularly in play with Mickey's. Tony Craig (Wayne Collins) was Anita's young son, while Susan Davis (Jessica Lundy) was Maggie's best friend and co-worker at an accounting firm.
Tom Alan Robbins did appear as Dr. Fleisher in the opening scene of the second season premiere. To ease confusion for returning viewers, writers wanted to carry over one adult cast member from the first season to help introduce Keller as Maggie. After this episode, Dr. Fleisher no longer appeared.
- Julia Duffy as Maggie Campbell
- Ryan and Paul Jessup as Mickey Campbell
- Tony Danza as Mickey Campbell (Voice)
- George Clooney as Joe
- William Hickey as Mr. Fogarty
- Lenny Wolpe as Howard
- Tom Alan Robbins as Dr. Elliot Fleisher
- Michelle Ashlee as Nurse Andrea
- Mary Page Keller as Maggie Campbell
- Ryan and Paul Jessup as Mickey Campbell
- Tony Danza as Mickey Campbell (Voice)
- Scott Baio as James Halbrook
- Polly Bergen as Doris Campbell
- Francesca P. Roberts as Anita Craig
- Alicia and Celicia Johnson as Danielle Craig
- Vernee Watson-Johnson as Danielle Craig (Voice)
- Jessica Lundy as Susan Davis
- Wayne Collins as Tony Craig
Reception and cancellation
Baby Talk spent most of its life on ABC's TGIF, having bounced around, at one period or another, between the latter three time slots (between 8:30 and 10:00 EST) of the Friday lineup. From April to May 1991, the show even occupied Tuesdays at 8:30/7:30c in an effort to help the show's performance. The latter time slot was where it was supposed to be placed on the fall 1990 schedule, before the delays in production occurred (when it became clear that Baby Talk would not be ready for its fall premiere in the wake of Connie Sellecca's departure, ABC put Head of the Class, which was originally on mid-season status that year, in its Tuesday time slot).
The show was initially a ratings success finishing the season ranked 27th among all programs with a 14.3 average household share, mostly due to the curiosity that had long surrounded the project, stemming from its movie influence and the behind-the scenes issues. However, from its premiere, critics derided the show heavily. They criticized the simple writing, overplayed character traits and the fact that the show centered around "a talking baby that happened to have a single mother", instead of Look Who's Talking, which was a success due to its centering around a "single mother who just happened to have a talking baby".
The ratings alone for Baby Talk granted its renewal for the fall 1991 schedule, but in light of the scathing reviews, personnel and storyline changes were inevitable. Julia Duffy itched to vacate the starring role, as she struggled to deal with the negative critical reception. When ABC renewed the show, Duffy was released from her contract, and was soon hired to replace Delta Burke on Designing Women. Duffy, therefore, became the second actress in less than a year to relinquish the role of Maggie Campbell. Ed. Weinberger was let go from the show by Columbia Television, who installed veterans Saul Turteltaub and Bernie Orenstein as the new showrunners. This led to the cast and concept changes noted above.
Prior to the second season beginning, the new stars of Baby Talk were interviewed about their decisions to join a show that was so loathed by reviewers. Mary Page Keller claimed to have an indifference over the reputation of the show among critics, since she had never seen the show prior to replacing Julia Duffy. Scott Baio, who had watched the first season, agreed with some of the critics' views, but justified his joining the show by comparing it to Happy Days, of which he starred on as a teenager. "I did a show for 11 years (Happy Days) that never ever got a good review," said Baio. "So we hope you guys will love it, but we're just going to do the best we can, and it's what the people like that's going to stay on." 
When the series returned, reviews of the show were little better, and the mostly-continued poor reviews finally caught up with viewers; ratings began to decline considerably during the second season. Numerous time slot adjustments, and the massive cast and setting overhaul for season two could not even defy the marginal ratings and the critical panning Baby Talk received. In fact, results of the 1991 Electronic Media Critics' Poll voted Baby Talk the Worst Series on Television. The series was cancelled in the spring of 1992.
The series' theme song was a modernized, slightly re-written version of "Bread and Butter", a 1964 hit by The Newbeats. A few lines in both the chorus and stanzas were tinkered with to help illustrate the show's premise (the most obvious example being "..that's what mommy feeds him, 'cause he's her little man"). The first season had the main vocals done in a fashion similar to the original Newbeats recording, a raspy male falsetto. The second season had these vocals switched to those done by a high female voice; however, the mid-range male sing of the chorus remained.