Bajaj Almond Drops Hair Oil
||This article may require cleanup to meet Wikipedia's quality standards. The specific problem is: looks more like an advert. Needs more product info!. (May 2013)|
|Industry||FMCG, Personal Care|
|Headquarters||Bajaj Corp Ltd, Andheri Mumbai|
|Area served||All over india|
|Key people||Mr. Kushagra Bajaj, Chairman, Mr. Apoorv Bajaj, Executive President; Mr. Sumit Malhotra, Managing Director|
Place in the Indian hair oil industry
Hair care products are a significant industry segment in India, according to Nielsen Media Research. Bajaj Almond drops commands a 52% market share in light hair oil category which is the second fastest hair oil category across all hair oils.
Bajaj Almond Drops Hair Oil is a significant brand in the hair oil product industry in India.
Bajaj Almond Drops Hair Oil claims to provide "300 % Nourishment with 100% style" in its ads.
The list of brand ambassadors for Bajaj Almond Drops Hair Oil includes Urvashi Sharma, Ameesha Patel, Lara Dutta, Divya Spandana. The latest brand ambassador is Kangana Ranaut. The latest ad for the brand is in a magazine featuring Kangana Ranaut.
- "Mr. Kushagra Bajaj, Chairman, Bajaj Corp Ltd". Bajaj Corp Ltd.
- "IPO prospectus for Bajaj Corp Limited". July 22, 2010. p. 32.
- "Interview of Mr. Kushagra Bajaj, Vice - Chairman, Bajaj Corp Ltd". India Infoline. August 2, 2010.
- "Bajaj Almond Drop launches new TVC featuring actress Urvashi Sharma". exchange4media Mumbai Bureau. November 27, 2007.