Banglalink

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Banglalink Digital Communications Limited
Type Subsidiary
Industry Telecommunication
Founded November, 1996[1]
Headquarters Tigers' Den, House # SW(H)04, Bir Uttam Mir Shawkat Sharak, Gulshan-1, Dhaka-1212, Bangladesh
Key people Ziad Shatara,[2] MD and CEO
Products Telephony, EDGE, GSM, HSDPA/3G
Revenue Increase৳ 37.87 billion (2012)[3]
Parent Global Telecom Holding
Website www.banglalink.com.bd

Banglalink Digital Communications Limited, DBA Banglalink (Bengali: বাংলালিংক), is fully owned by telecom ventures ltd. (previously orascom telecom ventures limited) of Malta, which is a fully owned subsidiary of global telecom holding s.a.e. (formerly known as orascom telecom holding s.a.e.) (www.orascomtelecom.com). following business combination in April 2011 between vimpelcom ltd and wind telecom s.p.a, vimpelcom owns 51.92% shares of global telecom holding s.a.e. (formerly known as orascom telecom holding s.a.e.). Vimpelcom (www.vimpelcom.com) is one of the world’s largest integrated telecommunications services operators providing voice and data services through a range of traditional and broadband mobile and fixed technologies in Russia, Italy, Ukraine, Kazakhstan, Uzbekistan, Tajikistan, Armenia, Georgia, Kyrgyzstan, Laos, Algeria, Pakistan, burundi, Zimbabwe, Central African Republic, Canada and Bangladesh. vimpelcom is headquartered in amsterdam, the Netherlands and listed as an ads on the New York stock exchange under the symbol “VIP”.

Since banglalink’s launch in February 2005, its impact was felt immediately: overnight mobile telephony became an affordable option for customers across a wide range of market segments.

Banglalink’s initial success was based on a simple mission: “bringing mobile telephony to the masses” which was the cornerstone of its strategy. banglalink changed the mobile phone status from luxury to a necessity, brought mobile telephone to the general people of Bangladesh and made a place in their hearts. The mobile phone has become the symbol for positive change in Bangladesh. The brand slogan of “start something new” is in essence derived from banglalink’s promise of empowering people with affordable communication solutions so that they can take new initiatives in life. The company believes that, it is through such new initiatives that positive change will occur for the overall betterment of the nation.

banglalink attained 1 million subscribers by December 2005 and 3 million subscribers in October 2006. in less than two years which is by December 2007, Banglalink overtook aktel to become the second largest operator in Bangladesh with more than 7.1 million customers. banglalink currently has 29.45 million subscribers as of April 2014, representing a market share of 25.47%.

Banglalink’s growth over the preceding years have been fuelled with innovative products and services targeting different market segments, aggressive improvement of network quality and dedicated customer care, creating an extensive distribution network across the country, and establishing a strong brand that emotionally connected customers with Banglalink.

History[edit]

Banglalink Digital Communications Limited is fully owned by Telecom Ventures ltd. (previously Orascom Telecom Ventures Limited) of Malta, which is a fully owned subsidiary of global telecom holding s.a.e. (formerly known as orascom telecom holding s.a.e.) (www.orascomtelecom.com). following business combination in April 2011 between vimpelcom ltd and wind telecom s.p.a, vimpelcom owns 51.92% shares of global telecom holding s.a.e. (formerly known as orascom telecom holding s.a.e.). vimpelcom (www.vimpelcom.com) is one of the world’s largest integrated telecommunications services operators providing voice and data services through a range of traditional and broadband mobile and fixed technologies in Russia, Italy, Ukraine, Kazakhstan, Uzbekistan, Tajikistan, Armenia, Georgia, Kyrgyzstan, Laos, Algeria, Pakistan, burundi, Zimbabwe, Central African Republic, Canada and Bangladesh. Vimpelcom is headquartered in Amsterdam, the Netherlands and listed as an ads on the New York stock Exchange under the symbol “VIP”.

Since Banglalink’s launch in February 2005, its impact was felt immediately: overnight mobile telephony became an affordable option for customers across a wide range of market segments.

Banglalink’s initial success was based on a simple mission: “bringing mobile telephony to the masses” which was the cornerstone of its strategy. banglalink changed the mobile phone status from luxury to a necessity, brought mobile telephone to the general people of Bangladesh and made a place in their hearts. The mobile phone has become the symbol for positive change in Bangladesh. The brand slogan of “start something new” is in essence derived from banglalink’s promise of empowering people with affordable communication solutions so that they can take new initiatives in life. The company believes that, it is through such new initiatives that positive change will occur for the overall betterment of the nation.

Banglalink attained 1 million subscribers by December 2005 and 3 million subscribers in October 2006. in less than two years which is by December 2007, banglalink overtook aktel to become the second largest operator in Bangladesh with more than 7.1 million customers. Banglalink currently has 29.45 million subscribers as of April 2014, representing a market share of 25.47%.

Products and services[edit]

Prepaid packages[edit]

banglalink offers 8 pre-paid packages, each catering to specific customer needs. The packages are:

- banglalink play - banglalink desh - banglalink desh hello package - banglalink desh ek rate - banglalink desh ek rate darun - banglalink desh 7 fnf - banglalink desh 10 fnf - 1 second pulse

For details of the pre-paid packages, customers can visit: http://www.banglalink.com.bd/en/packages/pre-paid/pre-paid-packages

Besides these pre paid packages, Banglalink constantly provides attractive offers for its subscribers. To find out details of this offers customers can visit: http://www.banglalink.com.bd/en/special-offers/pre-paid-current-promotion/

Postpaid packages[edit]

Understanding customer needs banglalink provides 2 tailored post-paid packages for subscribers:

- Banglalink inspire - Banglalink SME

For details of the post-paid packages, customers can visit: http://www.banglalink.com.bd/en/packages/post-paid/post-paid-packages/

Regularly, banglalink offers attractive promotions for post-paid packages. Customer can visit: http://www.banglalink.com.bd/en/packages/post-paid/current-promotions/ for details of these offers.

Banglalink 3G[edit]

Banglalink 3G allows its valued customers to surf the internet with fastest internet speed even on the move with the superior HSPA+ connection. Banglalink 3G will bring to life the experience of mobile broadband on 3G mobile phone/device. With banglalink 3G it is possible to enjoy superior video streaming, download experiences, enhanced video calling, high-speed data transmission and accessing innovative 3G services on the mobile phones. In 2014, Bangladesh Telecommunication Regulatory Commission declared Banglalink’s third-generation data service fastest in the country. Besides providing the fastest 3G internet, Banglalink is only the 2nd teleco in Bangladesh to cover 64 district headquarters.

Banglalink Priyojon Program (loyalty program)[edit]

Banglalink values its relationship with customer and strongly focuses on nurturing the bond. To show gratitude to its loyal customers, banglalink has launched “priyojon program” which is now more exiting. Through priyojon program customer can easily earn more points along with exclusive discounts in over 200 partner outlet across the country.

Banglalink customer care[edit]

Banglalink has set the benchmark in customer care with its state-of-the-art call center, widest customer care touch points and a passionate and vigilant team always ready to serve you better.

Top Up Options[edit]

Banglalink is constantly beefing up its efforts to ease its top up options. Customers can top-up their Banglalink connection from the convenience of their home, or from computer or mobile phone when you’re on the go! You can top up via:

Online top up

Smart top up

Self-service kiosk top up

Internet banking top up

Sms banking top up

Mobile banking top up

Customers can find details of top up options here: http://www.banglalink.com.bd/en/customer-care/top-up-options/

References[edit]

External links[edit]