Barron's (newspaper)

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Barron's
Barron's October 11 2010.jpg
October 11, 2010 cover of Barron's
Categories Business
Frequency Weekly
Total circulation
(2013)
305,513[1]
Founder Clarence W. Barron
First issue  1921 (1921-month)
Company Dow Jones & Company
Country United States
Based in New York City
Website www.barrons.com
ISSN 1077-8039

Barron's is an American weekly newspaper founded in 1921. It covers U.S. financial information, market developments, and relevant statistics. Each issue provides a wrap-up of the previous week's market activity, news reports, and an informative outlook on the week to come.

Sections[edit]

Barron's has four sections:

  • "Technology Week" – technology company information
  • "Market Week" – coverage of the previous week's market activity
  • "Mutual Funds" – coverage of mutual funds
  • "The Wrap" – analysis and outlook columns

Popular features[edit]

  • Barron's Special Report Best Online Brokers (annual) Features a ranking of the top online trading brokerage firms. Criteria included Trading Experience and Technology, Usability, Mobile, Range of Offerings, Research Amenities, Portfolio Analysis & Report, Customer Service & Education, and Costs.[3]
  • Barron's 2013 Special Report Best Online Brokers Features a ranking of the top online trading brokerage firms. Criteria included Trading Experience and Technology, Usability, Mobile, Range of Offerings, Research Amenities, Portfolio Analysis & Report, Customer Service & Education, and Costs.[4]
  • View Barron's 2013 List of Best Online Brokers - Special Report - Top 10 Best Online Brokers ranking of the top online trading brokerage firms. 1. Interactive Brokers (4.5 Stars), 2. tradeMonster (4.5 Stars), 3. Place Trade (4.5 Stars), 4. TD Ameritrade (4 Stars), 5. TradeStation (4 Stars), 6. OptionsHouse (4 Stars), 7.OptionsXpress (4 Stars), 8. TradeKing (4 Stars), 9. Fidelity (4 Stars) and 10. E*Trade (4 Stars).[4]

History[edit]

The paper has been published by Dow Jones & Company since 1921. The magazine is named after Clarence W. Barron, one of the most influential figures in the history of Dow Jones, and considered the founder of modern financial journalism. Dow Jones also publishes The Wall Street Journal.

Color was introduced in May 1990, and full color in January 1996.

Barron's introduced a two-section version of the paper 7 March 1994, a three-section version January 1999, and the current four-section version 14 January 2002.

The magazine is known for its sometimes-harsh assessment of corporate prospects, and is noted for investigative reporting on stock fraud and overvalued companies.

The magazine's primary draws have long been its columns by veteran financial journalist Alan Abelson, who was editor of Barron's in the 1980s and early 1990s, and the Economics Beat column by Economics editor Gene Epstein.

Statistics[edit]

  • The current editor is Edwin A. Finn Jr., and the newspaper has over 40 news department personnel.
  • Average Magazine circulation for 2012[5] was 305,157.
  • Its readership is 90.8% male, average age of 54, 43.8% of whom attended college, 94% of whom are employed in top management, and have:
  • Average Personal Income: $282,000
  • Average Household Net Worth: $2,960,000
  • Average value of Household securities: $2,736,000
  • Average # securities transactions: 45
  • Average number of years reading Barron’s: 8

(Reader data source: Barron’s 2010 Print Subscriber Survey.[6])

References[edit]

  1. ^ "Alliance for Audited Media Snapshot Report - 6/30/2013". Alliance for Audited Media. June 30, 2013. Retrieved February 2, 2014. 
  2. ^ Barron's Roundtable
  3. ^ Carey, Theresa. "Cut the Cord". Barron’s 2012 Best Online Brokers. Dow Jones & Company, Inc. 
  4. ^ a b Carey, Theresa. "Back Online!". Barron’s 2013 Best Online Brokers. Dow Jones & Company, Inc. 
  5. ^ "Circulation by region, state and printing plant". Barron's Magazine. Retrieved 2013-06-07. 
  6. ^ "Reader Profile | Print | Advertising | Barron's Magazine". Barronsmag.com. Retrieved 2013-06-07. 

External links[edit]