Bench (clothing brand)

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Bench.
Type Privately held company
Industry Fashion
Founded 1989
Headquarters Manchester, England
Area served Worldwide
Products Apparel
Website http://www.bench.co.uk/

Bench (usually branded as "Bench.") is a British clothing brand that is sold worldwide, including in Europe, Canada, and Australia. The company was founded in Manchester, Britain,[1] and specialises in streetwear.[2]

Contents

[edit] History

The brand started in 1989 as a t-shirt brand, with designs influenced by BMX biking and skateboarding. Over the years, the brand expanded into other clothing garments. [1][3]

The brand's Manchester roots can be seen in the montage of the Manchester skyline which is used as a design on both their messenger bags and price tags.

[edit] Clothing

T-shirt featuring Bench. logo

Bench designs and markets its own products.[1] Bench manufactures t-shirts, jeans, jackets, hats, hooded tops, watches and jewellery. A common feature of Bench clothing is the conspicuous incorporation of the brand name - many t-shirts and jackets feature the word 'Bench' written in highly visible letters either across the chest or across the back of the collar.[2]

Bench expanded into women's wear in 1998. The range of jackets and tops had the same urban clothing style as the menswear.[2]

In 2009 Bench became the official shirt sponsors of Morecambe Football Club. For the 09/10 season the Bench logo will feature on the front of the club's final year at Christie Park commemorative home and away shirts.

[edit] Supply chain

Although the company sells through many retailers, they also have their own stores in Westfield London, Bluewater, Liverpool One, Glasgow, The Trafford Centre (Manchester), Meadowhall (Sheffield), Metro Centre, Portsmouth, Brighton, Leicester, Nottingham, Leeds, Bristol and a number of designer outlet centres in the UK, and Berlin, Hamburg, Frankfurt am Main, Edmonton, Calgary, Toronto, Montreal and Vancouver internationally.[1] Additionally they have a further network of stores known as Westworld Retail Limited, which are the same as Bench stores except from trading under a different brand.

[edit] References

[edit] External links

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