Supply & Demand is the debut album by Atlanta duo Playaz Circle. The title of the album was believed to have been changed into "Pound 4 Pound", but in a recent interview Titi Boy confirmed the title to be "Supply & Demand". They released a single on iTunes called "Circle of Playaz", which featured Jazze Pha, and they then released "U Can Believe It" with Ludacris. The album was pushed back several times, but many tracks were available on the internet before release. The album was finally released on October 30, 2007, featuring guest spots by Ludacris, Shawnna, Phonte of Little Brother and Lil Wayne. For whatever reason, the album was removed from iTunes in 2012.