Billy DeBeck with Barney Google and Spark Plug
|Born||William Morgan DeBeck
April 16, 1890
Chicago, Illinois, U.S.
|Died||November 11, 1942
New York City, New York, U.S.
|Paul Fung, Fred Lasswell|
William Morgan DeBeck (April 15, 1890 – November 11, 1942), better known as Billy DeBeck, was an American cartoonist. He is most famous as the creator of the comic strip Barney Google, later retitled Barney Google and Snuffy Smith. The strip was especially popular in the 1920s and 1930s, and featured a number of well-known characters, including the title character, Bunky, Snuffy Smith, and Spark Plug the race horse. Spark Plug was a merchandising phenomenon, and has been called the Snoopy of the 1920s.
DeBeck drew with a scratchy line in a "big-foot" style, in which characters had giant feet and bulbous noses. His strips often reflected his love of sports. In 1946, the National Cartoonists Society inaugurated the Billy DeBeck Memorial Awards (or the Barney Awards), which became the Reuben Award in 1954.
Life and career
Background and early life
DeBeck was born and grew up on the South Side of Chicago, where his father, Louis DeBeck, was a newspaperman employed by the Swift Company. The elder DeBeck was French, and the name DeBeck was originally spelled DeBecque. His Irish-Welsh mother, Jessie Lee Morgan, had lived on a farm and was a schoolteacher.
DeBeck attended Hyde Park High School, after which he went to the Chicago Academy of Fine Arts. During this time, he sold cartoon drawings to finance himself, at first in 1908 for the Chicago Daily News. His caricatures of models drew the attention of his fellow students, and though he had intended to become a painter in the Flemish tradition, he quit the Academy after two years after he got a cartooning job with the weekly paper Show World in 1910. His cartoons showed the influence of John T. McCutcheon and Clare Briggs, whom he had admired in his youth; he also had the skill to draw in the more fastidiously cross-hatched style of a Charles Dana Gibson, copies of whose drawings he had sold drawings as originals.
DeBeck soon left Show World for better opportunities at Youngstown Telegram in Ohio as a editorial cartoonist, then again at the Pittsburgh Gazette-Time in late August 1912. He later contributed cartoons to the New York City humor magazines Life and Judge. While living in Pittsburgh, he traveled to New York to show comic strip samples to Arthur Brisbane, an editor working for William Randolph Hearst's newspaper empire; Brisbane rejected the work. DeBeck later stated teh examples "were terrible" as he "had been doing political cartoons for the Pittsburgh Gazette, and the comics were new" to him. He returned to Youngstown and married Marian Louise Shields there in 1914. Some time later they divorced, remarried in 1921, and eventually divorced again.
In May 1915, DeBeck and a partner named Carter launched a newspaper syndicate and correspondence cartooning course; DeBeck's advice to his correspondence students was: "First learn how to draw—then go to a good art school and get a firm foundation in the arts". The school was not a success, and DeBeck returned to Chicago and joined the Chicago Herald in December 1915. He worked on a strip called Finn an' Haddie for the Adams Newspaper Service on the side. On December 9, immediately after starting at the Herald, he began a strip called Married Life that so caught the attention of Hearst; legend says that, to acquire DeBeck, Hearst bought the Herald and merged it with the Chicago Examiner, as DeBeck had refused to join the Hearst empire after the Examiner raised his monthly salary from $35 to $200. DeBeck created a number of other features, especially for the sports section, while his antics made him something of a local celebrity.
On July 17, 1919, DeBeck created a new comic strip on the sports page in the same vein as Married Life: Take Barney Google, For Instance differed in that it was about a henpecked, sports-obsessed husband and his travails defying the opposition of his wife. Google was interested in non-fictional sports stories, such as the current heavyweight championship between Jess Willard and Jack Dempsey. The title was soon shortened to Barney Google, but the strip was not terribly popular until DeBeck had Google acquire a race horse named Spark Plug (nicknamed "Sparky") in a strip dated July 17, 1922. The dilapidated, blanket-covered horse became such a marketing and merchandising phenomenon that the character has been called the Snoopy of the 1920s—toys, balloons, and games were among the popular items adorned with Sparky's image. When DeBeck introduced the horse, he also introduced a little-used technique into the strip: continuity. Barney Google went from being a gag-a-day strip to one in which both humor and suspense kept readers coming back each day, as Google desperately tried to get his horse to win a race. The sequence in which Spark Plug was introduced into the strip was republished in the October 1922 issue of Comic Monthly—likely the earliest newsstand comics periodical. Google had been as tall as his wife when the strip began, but by the early 1920s, DeBeck had made him quite short.
DeBeck kept readers on the edges of their seats with his uncertain suspense—sometimes Spark Plug actually won a race. In 1923, Billy Rose penned a pop hit called "Barney Google (with the Goo-Goo-Googly Eyes)". While DeBeck initially resisted, Hearst demanded a pretty girl be introduced into the strip. DeBeck brought in Sweet Mama, which initially created a stir, and certain papers dropped the strip, but after the phrase swept the nation, the strip's popularity only increased. Over the years, DeBeck was credited with introducing more neologisms and catchphrases, such as "heebie-jeebies", "horsefeathers", "balls of fire" and "time's a-wastin'".
DeBeck had included a topper called Bughouse Fables (signed "Barney Google") with his main strip since 1921, though he soon handed it off to assistant Paul Fung. On May 16, 1926, he replaced Bughouse Fables with Parlor, Bedroom & Sink Starring Bunky, a strip that was popular enough on its own to survive until 1948.
According to later Barney Google and Snuffy Smith scripter Brian Walker, DeBeck had become "one of the highest-paid cartoonists in America" at this point. In the early 1920s, DeBeck moved to Riverside Drive in New York City, and in 1927 he would remarry to Mary Louise Dunne. He and his new wife spent the next two years in Europe, after which they settled down again in New York. DeBeck's active lifestyle sometimes caused him to miss deadlines. He enjoyed traveling, deep sea fishing, golf and playing bridge. As a golfer since 1916, DeBeck spent time on courses with such notables as Harold Lloyd, Walter Huston, Rube Goldberg, Fontaine Fox, Clarence Budington Kelland and bridge authority P. Hal Sims. He was also acquainted with such celebrities as Babe Ruth, Lowell Thomas and Damon Runyon. His best friend was the cartoonist Frank Willard, who also attended the Chicago Academy of Fine Arts.
Barney Google's popularity persisted into the Depression era; in 1933, Fortune magazine reported DeBeck's weekly earnings at $1200. In the spring of 1934, DeBeck hired 17-year-old Fred Lasswell as an assistant after seeing his work on a poster. He wanted a letterer for Barney Google, and Lasswell's lettering impressed him. Lasswell started by doing chores for DeBeck, as well as taking on lettering and other duties on the strip. DeBeck undertook educating Lasswell in cartooning, having him attend schools, copy the works of masters like Gibson and May, and copy line-for-line the artwork from DeBeck's own comics. Lasswell moved in with the DeBecks, and would tag along with them wherever they moved. He would take over his mentor's strip after his death and continue it into the 21st century.
DeBeck gained a growing interest into the culture of Appalachia in the 1930s and amassed a library on the subject that he later donated to Virginia Commonwealth University. Among the books he admired were those featuring Sut Lovingood by George Washington Harris; inside Sut Lovingwood Yarns (1867) DeBeck produced his first sketch of Snuffy Smith, a character that grew from talking with and sketching the Appalachian hillbilly locals. Just as the strip's circulation was starting to flag, DeBeck introduced Snuffy in a storyline in which Barney inherited an estate in the mountains of North Carolina. After dodging the ornery hillbilly's bullets, the two became fast friends. The strip was eventually renamed Barney Google and Snuffy Smith, and Snuffy would take over from Barney Google as the central character. Lasswell, with his own country roots, provided much of the inspriration for Snuffy and his Appalachian environment. Especially, he provided a source for the locals' dialect. Hillbilly culture enjoyed much popularity in the 1930s; Snuffy Smith appeared the same year as Al Capp's Li'l Abner. By 1940, DeBeck's strip appeared in 210 newspapers with a combined circulation of ten million.
Later life and death
DeBeck had a studio apartment on Park Avenue in New York, and homes in Great Neck, Long Island and St. Petersburg, Florida. In the early 1940s, he developed cancer and found it increasingly difficult to work. Sensing his end was near, he made a special trip to see Marian Shields. His last signed daily strip appeared July 4, 1942, and his last Sunday the following August 2. With Lasswell contributing to the war effort, the strip continued under an assistant, Joe Musial. On November 11, 1942, DeBeck died at the age of 52 in New York City, with his wife at his bedside. He had no children. Musial continued Barney Google until Lasswell took it on full-time in 1945. Eventually Barney faded from the strip, and the title contracted to Snuffy Smith.
In 1943, Mary DeBeck donated to the Ringling School of Art all of her late husband's art supplies, including drawing tables, reams of drawing paper, hundreds of colored pencils, lamps, drawing boards, inks, drawing pens, artist smocks, etching plates, and an etching press. Mary remarried, and she died February 14, 1953, aboard a DC-6 from National Airlines which plummeted into the Gulf of Mexico during a thunderstorm on a flight from Tampa, Florida to New Orleans.
DeBeck's drawing style falls in the "big-foot" tradition of American comic strips such as The Katzenjammer Kids, Hägar the Horrible, and Robert Crumb. It had a scratchy line and characters with bulbous noses and giant feet. Though he often procrastinated, DeBeck could work quickly and make it just in time for his deadlines.
DeBeck put Barney Google through great changes throughout his twenty-three-year run on the strip, changing situations and characters frequently. The storylines reflected the outlook of the 1920s boom years, the Great Depression, and World War II.
DeBeck's main strip, in the hands of Fred Lasswell, continued long after its creator's death. The number of newspaper that carried it had been flagging in the years leading to DeBeck's passing, partly because the hillbilly dialect in the dialogue was difficult for many to read. The syndicate informed Lasswell that if many more newspapers dropped the strip, it would be canceled. Lasswell refocused on Snuffy Smith, dropped much of the dialect, and moved away from continuity to a gag-a-day format. The strip's popularity once again increased, and by 1989 it was running in 900 newspapers in 21 countries. It has continued in different hands since Lasswell's death in 2001.
Debeck's hillbilly depictions, though stereotyped and distorted, had a higher degree of accuracy that those of Al Capp or other contemporary cartoonists, and painted hillbillies in a better light. DeBeck included authentic expressions such as "plime-blank" ("exactly") and "a lavish of" ("a lot of"), and included explanations of dialect unfamiliar to his readers. Some such as country singer Roy Acuff objected that the strip perpetuated stereotypes of hillbilly culture.
DeBeck is credited with introducing or popularizing a number of neologisms and catchphrases via Barney Google, including "heebie-jeebies", "horsefeathers", "hotsy totsy", "balls of fire", "time's a-wastin'", "touched in the head", and "bodacious".
Charles M. Schulz, creator of the Peanuts comic strip, was nicknamed "Sparky" after DeBeck's racehorse character, and DeBeck's drawing style has been an influence on contemporary cartooning an popular culture, and on such later cartoonists as Robert Crumb and Bobby London. The Barney Google Sunday page for September 18, 1938 was placed in the time capsule at the 1939 World's Fair.
The National Cartoonists Society's annual award was originally named the Billy DeBeck Memorial Award. Created by Mary DeBeck Bergman in 1946, these were known as the Barney Awards. She also made the annual presentation of engraved silver cigarette cases, with DeBeck's characters etched on the cover, to the winners (Milton Caniff, Al Capp, Chic Young, Alex Raymond, Roy Crane, Walt Kelly, Hank Ketcham and Mort Walker). In 1954, after her death, the DeBeck Award was renamed the Reuben Award after Rube Goldberg, and all of the earlier winners were re-awarded Reuben statuettes.
List of comic strips
- Finn an' Haddie (1916)
- Married Life (1916)
- Olie Moses and Mara, Inc
- Take Barney Google, F'rinstance (1919), later Barney Google, then Barney Google and Snuffy Smith
- Bughouse Fables, soon taken over by DeBeck's assistant, Paul Fung
- Parlor, Bedroom & Sink (1926), later Bunky
- Harvey 2012, part 1.
- Beech 1935.
- Harkins 2006, p. 57.
- Davison Reynolds 2003, p. 36.
- Davison Reynolds 2003, p. 37.
- Davison Reynolds 2003, p. 39.
- Davison Reynolds 2003, p. 38.
- Waugh 1947, p. 54.
- Markstein , "Bunky".
- Hartzell 2000.
- Harkins 2006, p. 61.
- Davison Reynolds 2003, p. 38; Harvey 2012, part 1.
- Harkins 2006, pp. 56, 62.
- Davison Reynolds 2003, p. 40.
- Harkins 2006, p. 62.
- Harvey 2012, part 2.
- Sarasota Herald-Tribune staff 1943.
- St. Petersburg Times staff 1953.
- Harkins 2006, p. 55.
- Harkins 2006, p. 67.
- Davison Reynolds 2003, p. 39; Harkins 2006, p. 67.
- Markstein , "Barney Google".
- Harkins 2006, pp. 64–65.
- Harkins 2006, pp. 67–68.
- Harkins 2006, p. 66.
- Harkins 2006, p. 68.
- Estren 1993, p. 60; Heer 2010.
- Grandinetti 2004, p. 16.
- Szondy; New York Times Magazine staff 1953.
- Davison Reynolds 2003; Harvey , The History of the NCS, p. 38.
- Sarasota Herald-Tribune staff (1943-05-30). "Widow of Barney Google Artist Donates Equipment to Ringling Art School". Sarasota Herald-Tribune. Retrieved 2012-02-27.
- St. Petersburg Times staff (1953-02-15). "Friends Call For News Of Mary Bergman, Pay Tribute To Her Unselfish Service". St. Petersburg Times. Retrieved 2012-02-27.
- New York Times Magazine (1996). "1939 Westinghouse Time Capsule Complete List Contents". New York Times Magazine. Retrieved 2012-02-28.
- Beech, Keyes (1935-01-18). "Beech Combings". St. Petersburg Evening Independent. Retrieved 2012-02-27.
- Davison Reynolds, Moira (2003). Comic Strip Artists in American Newspapers, 1945–1980. McFarland. ISBN 978-0-7864-1551-9.
- Estren, Mark James (1993). A History of Underground Comics. Ronin Publishing. ISBN 978-0-914171-64-5.
- Grandinetti, Fred (2004). Popeye: An Illustrated Cultural History. McFarland. ISBN 978-0-7864-1605-9.
- Harkins, Anthony (2006). "From "Sweet Mamas" to "Bodacious" Hillbillies: Billy DeBeck's Impact on American Culture". Studies in American Humor, New Series (American Humor Studies Association) 3 (14): 55–72. JSTOR 42573702.
- Hartzell, Scott Taylor (2000-11-22). "Cartoonist had more fame than most have 'ever seed'". St. Petersburg Times. Retrieved 2012-05-08.
- Harvey, R. C. (2012-02-23). "Barney Google and Snuffy Smith: Billy DeBeck, Fred Lasswell, and John Rose". The Comics Journal (Fantagraphics Books). Retrieved 2012-02-28.
- Harvey, R. C.. "The History of the NCS". National Cartoonists Society. Retrieved 2012-02-27.
- Heer, Jeet (2010-02-10). "Crumb's Visual Sources: Research Note 2". Comics Comics. Retrieved 2012-02-28.
- Markstein, Don. "Barney Google". Don Markstein's Toonopedia. Archived from the original on July 11, 2012. Retrieved 2012-02-27.
- Markstein, Don. "Bunky". Don Markstein's Toonopedia. Archived from the original on April 13, 2012. Retrieved 2012-02-27.
- Szondy, David H. "Capsule Contents". Retrieved 2012-02-28.
- Waugh, Coulton (1947). The Comics. Macmillan. ISBN 978-0-87805-499-2.
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