Born Free is American artist Kid Rock’s eighth studio album. It released on November 16, 2010 with the title track being its lead single. The album is a rock and roll collaboration produced by Rick Rubin featuring several high profile artists such as, T.I., Sheryl Crow, and Bob Seger. This is Kid Rock's first album not to feature a Parental Advisory sticker. It is also described as a country music album. Kid Rock described it as "very organic blues-based rock and roll". Cable network TBS used the title track, "Born Free", for its coverage of the 2010 Major League Baseball postseason. It was announced on June 16, 2011 that Born Free was certified Platinum by the RIAA for shipments in excess of one million copies. This gives Kid Rock his sixth Platinum album certification in the US. A Michigan only promotion was released with the album. It was a 4 song EP called "Racing Father Time".
Producer Rick Rubin sat out for Kid Rock to make a serious album with no novelty songs like "Cowboy" and "All Summer Long" giving the album a more fluid organic sound. The title track was a monster hit that was used by Mitt Romney in his bid for Predident has well has being used for Chevy commercials. The heartland rock song is a flag waving tribute to America. "Slow My Roll " was a mid tempo blues number about making better decisions in life. A "porch version" was released on the Racing Father Time EP in the same year. " Care" was an country r & b song that featured Martina McBride and rapper TI. The song was a protest song about politics. There were two other versions recorded with Mary J Blidge and Angeelena Pressly. The song charted on both country and adult contemporary charts. "Purple Sky" was a rewrite of Jason Boland's "Telephone Romeo" the country rocker failed to chart."When It Rains" was a somber, reflective piano ballad about the death of a childhood friend. " God Bless Saturday" was a heavy southern rocker about looking forward to the weekend because work sucks , it was a minor rock hit. On "Collide" he reunited with Sheryl Crow and the song picks up where 2001's "Picture" left off. It tells of the couple reconnecting.The success wasn't nearly near "Picture's" but it charted on the country and adult contemporary charts. "Flying High" was a honky tonk song with Zac Brown talking about the simple things in life. "Times Like These" was a folksy response song to John Rich's "Shutting Down Detroit ".Saying he will never leave the city he loves.The song is a re-write of The Eagles "Learn To Be Still.""Rock On" is a dark blues song about choosing to leave an herion addict because their habit has become to much to bear."Rock Bottom Blues" is a honky tonk blues shuffle that is a tribute to the blues. The album closes with "For The First Time (In A Long Time)" a love song mixed over fiddle and banjo set to a very high vocal range. On the Racing Father Time EP with the before mentioned mix of "Slow My Roll" there were two new songs " The Midwest Fall" a piano ballad about the fall of the auto industry and "Forty". A cover of John Eddie that Rick Rubin refused to have on the album because he cast it as a novelty song. There was also a remix of "Lonely Road Of Faith" that was much more country but its middle break down had a middle eastern influence.
Upon its release, Born Free received positive reviews from most music critics. At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album received an average score of 63, based on 10 reviews, which indicates "generally favorable reviews".
Allmusic praised Born Free, saying it "goes a long, long way toward keeping that heartland flame burning bright: it’s familiar yet fresh, and song for song it’s the best album Kid Rock has cut since "Devil Without a Cause." This album was number 16 on Rolling Stone 's list of the 30 Best Albums of 2010.