"Born to Be My Baby" was the second of five singles from the New Jersey album to chart in the Top 10 of the Billboard Hot 100, the most singles from an album to chart in the Top 10 for a rock band. Despite the song's success, it was not included in the 1994 Cross Road greatest hits album. Eventually the song was included on Bon Jovi's Greatest Hits album in 2010.
The video for the song was done in all black-and-white, like many of the band's videos from the New Jersey album.
A very low budget video, it was shot all in the studio, chronicling the recording process for "Born to Be My Baby". In the full length video, there is actually dialogue between band members and the band does the chorus again, unsatisfied with the original version. The video prominently features photogenic shots of Jon Bon Jovi singing, as well as the band gathering around a microphone to sing the "na-na-na-na-na" part. The video also features Jon Bon Jovi's wife, Dorothea.