Boursin (cheese)
From Wikipedia, the free encyclopedia
| Boursin | |
|---|---|
| Country of origin | France |
| Region, town | Normandy |
| Source of milk | Cows |
| Pasteurised | Yes |
| Texture | Soft |
| Certification | French AOC 1963 |
Boursin [buʀsɛ~] is a brand of Gournay cheese. It is a soft creamy cheese available in a variety of flavours. Its flavor and texture is somewhat similar to cream cheese.
Boursin cheese was first produced in 1957 by François Boursin in Normandy. Boursin is a trademark – Boursin cheese was at one time produced exclusively in Croisy-sur-Eure, France, by the Boursin company, a subsidiary of Groupe Bel, which purchased Boursin in November 2007 for 400 million euros[1]. The cheese is also produced in the United States for North American distribution by Unilever.
[edit] Advertising
The brand was advertised on UK television using the slogan: "Du Pain, Du Vin, Du Boursin" (Translated: Some bread, some wine, some Boursin)