Banco Bradesco

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Banco Bradesco S.A.
Type Sociedade Anônima
Traded as BM&F BovespaBBDC3, BBDC4
NYSEBBD, BBDO
BMADXXBDC
Industry Financial services
Founded 1943
Headquarters Osasco, Brazil
Area served Worldwide
Key people Luiz Carlos Trabuco Cappi, (CEO)
Lázaro de Mello Brandão, (Chairman)
Antônio Bornia, (Vice Chairman)
Products Banking
Investment banking
Private equity
Asset Management
Private banking
Insurance
Retail Banking
Revenue Decrease US$ 37.3 billion (2012) [1]
Net income Increase US$ 5.0 billion (2013) [2]
Total assets Increase US$ 384.3 billion (2013) [2]
Employees 103,385 [2]
Subsidiaries Bradespar
Bradesco Seguros
Website www.bradesco.com.br

Bradesco is one of the biggest banking and financial services company in Brazil. Bradesco was the largest private bank in Brazil until Banco Itaú and Unibanco merged in 2009. Bradesco is headquartered in Osasco (SP), has 4,686 [2] branches, 3,781 [2] Service Branches and 59.307 [2] “Bradesco Expresso” Units, the correspondent bank through of partnerships with supermarkets, drugstores, department stores and other retail chains. Currently is the third largest Brazilian bank by total assets.

Bradesco customers can also use 34.859[3] “Bradesco Dia&Noite” Automatic Teller Machines and 12,975 ATMs of the Banco24Horas, one Brazilian third-party ATM network.

The Bank is a pioneer in Brazil using the ATM biometric reading system “Segurança Bradesco na Palma da Mão” (Bradesco Security in the Palm of Your Hand, in English), which enable customers to be identified using the vascular pattern of their hands, serving as a complementary password, available at 31,474 Bradesco ATMs and 5,549 Banco24Horas ATMs.

Bradesco offers Internet Banking, insurance, pension plans, annuities, credit card services (including football club affinity cards for soccer fans) for customers, and savings bonds. The bank also provides personal and commercial loans, as well as leasing services. Internationally, Bradesco have one branch in New York and two in Grand Cayman, and banking or financial subsidiaries or affiliates in London, Luxembourg, Hong Kong, Buenos Aires, Grand Cayman, Tokyo and Mexico.[2]

Banco Bradesco is constantly expanding and has recently acquired Banco do Estado do Maranhão, Banco Mercantil de São Paulo, Banco Ibi S.A., and the Brazilian operations of Banco Bilbao Vizcaya Argentaria (BBVA), J.P. Morgan Fleming Asset Management and American Express.

Bradesco's stock is traded on BM&F Bovespa, where it is part of the Índice Bovespa. It is also listed on the New York Stock Exchange and Madrid Stock Exchange.

Slogan[edit]

  • Bradesco. Há 70 anos por você. (Brazil); it means "Bradesco. It's been 70 years for you.".[4]

History[edit]

  • March 10, 1943: Banco Brasileiro de Descontos founded by Amador Aguiar[5] in the city of Marília in the state of São Paulo. The bank targets small landowners, retailers, and government employees.
  • 1946: Bradesco moved headquarters to São Paulo.
  • 1951: Bradesco grows to become the largest private bank in Brazil.
  • 1953: Bradesco moved headquarters to Cidade de Deus, Osasco, São Paulo.
  • 1956: Amador Aguiar create Fundação Bradesco, the biggest education program in Brazil.
  • 1962: Bradesco is the first Latin American company to buy a computer.
  • 1968: Bradesco launched the first credit card in Brazil.
  • 1970s: Bradesco acquires 17 banks throughout the country.
  • 1978: The Bradesco branch no. 1000 is inaugurate in Chuí in Brazil extreme south.
  • 1991: Amador Aguiar died in São Paulo.
  • 1996: Bradesco launched the first Latin American Internet Banking system.
  • 1997: Bradesco buys Banco BCN.[6]
  • 2000: Banco Bradesco Argentina commences operations in Buenos Aires. Bradesco Securities commences operations in New York.
  • 2003: Bradesco buys BBVA's Brazilian subsidiary.
  • 2006: Bradesco buys American Express Brazilian subsidiary.
  • 2010: Bradesco buys Ibi Brazilian (Banco Ibi S.A. - Banco Múltiplo) subsidiary, that was controlled by C&A.[7]
  • 2010: Bradesco buys Ibi Mexican (Ibi Services S. de R. L. México) subsidiary, that was controlled by C&A.[8]
  • 2011: Bradesco ranked fourth among the world's 500 greenest companies and first among the Brazilian companies, according to list disclosed by Newsweek, prepared in partnership with the consulting firms Trucost and Sustainalyctis.[9]

See also[edit]

References[edit]

  1. ^ "Banco Bradesco on the Forbes Global 2000 list". Forbes. 2013-05-01. Retrieved 2013-05-25. 
  2. ^ a b c d e f g "Bradesco Presentation - February/2013" (PDF). Banco Bradesco S/A. 2012-02-04. Retrieved 2013-02-07. 
  3. ^ "Bradesco Automatic Teller Machines". Banco Bradesco S/A. 2012-09-30. Retrieved 2012-12-23. 
  4. ^ "Bradesco slogan" (in Portuguese). Banco Bradesco S/A. Retrieved 2013-03-26. 
  5. ^ "Nossa História" (in Portuguese). Banco Bradesco S/A. 2013-03-10. Retrieved 2013-07-02. 
  6. ^ "O preço foi 1,2 bi" (in Portuguese). Veja. 1997-11-05. Retrieved 2013-02-07. 
  7. ^ "Bradesco acquire Controle Societário do Banco ibi e firma parceria com C&A" (in Portuguese). Banco Bradesco S/A. 2010-06-05. Retrieved 2010-06-18. 
  8. ^ "Bradesco acquire o Controle Societário do Ibi México e firma parceria com a C&A México" (in Portuguese). Banco Bradesco S/A. 2010-06-02. Retrieved 2010-06-18. 
  9. ^ "World’s Greenest Companies". Newsweek. 2011-10-16. Retrieved 2011-11-26. 

External links[edit]