Brazil (public relations agency)

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Brazil
Type Public Relations, Social Media & Digital Communications
Founded England (2003)
Headquarters London, UK
Website www.agencybrazil.com

Brazil [1] is an award-winning public relations, social and digital communications agency with offices in central London and Doha.

Established in 2003,[1] Brazil has clients in the following sectors: financial services, healthcare, e-commerce, technology, retail, telecommunications, manufacturing, sport, automotive, professional services, energy and environment, food & drink and consumer products(FMCG).

Current and long-standing agency clients include: Honda, Dixons Retail, (PC World, Equanet)[2], 118 118, AXA Insurance, swiftcover.com[3], The Gillette Company, International law firm Pinsent Masons, Regus, Penderyn Whisky, Principality Building Society, KGB (Knowledge Generation Bureau), Funding Circle, ChangeGroup, Coastal Contacts / LensWay and Fitness First / Klick Fitness [2].

The agency has also developed campaigns for The North Face, AOL, Woolworths Group, CDnow, Psion, O2, Wipro Technologies and led the European launch of BlackBerry.


Contents

[edit] 118 118

Brazil created the high-profile and controversial campaign for directory enquiries company 118 118 in 2003, fueling a nationwide debate involving 70's long-distance runner David Bedford over the use of his personal image.[4] For its work on the 118 118 campaign, Brazil was commended by the Financial Times as the Launch Campaign of the Year.[5]

[edit] Agency Milestones

  • 2006 - The agency won the Honda account. Part of the agency's brief was to develop campaigns to nurture younger Honda owners.[3]
  • 2009 - The agency launched a social media website which incorporated a number of popular social media platforms such as Wikipedia, Facebook, Flikr and Twitter, the first of its kind in the UK.
  • 2010 - Brazil established a dedicated healthcare division, headed by Richard Kenyon, and sign up four healthcare businesses.[5]
  • 2011 - Brazil expands with first overseas office in Doha and announced plans to open an office in the US.[6]


Brazil is a major sponsor of Oxford University RFC, the rugby union club of the University of Oxford, the oldest rugby club in England.

[edit] External links

[edit] References

  1. ^ http://www.prweek.com/uk/search/article/187682//
  2. ^ http://www.gorkanapr.com/news/article?news_articles_id=10029
  3. ^ http://www.prweek.com/uk/news/search/575242/Campaign-Honda-courts-younger-drivers-new-Civic/
  4. ^ http://www.prweek.com/uk/news/search/968048/Campaigns-Consumer---Swift-results-follow-car-insurance-drive/
  5. ^ http://www.prweek.com/uk/news/search/1028574/Healthcare-Brazil-signs-Kenyon-lead-health-arm/
  6. ^ http://www.prweek.com/news/1107769/Brazil-PR-opens-Doha-office-firm-expands-internationally/?DCMP=ILC-SEARCH
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