Breath Savers

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Breath Savers
Breath Savers
Breathsaver infographic.png
Ingredients Sorbitol, magnesium stearate, artificial flavor, aspartame, medium chain triglycerides, zinc gluconate, artificial color, polysorbate 80
Nutrition Information Per mint: calories 5, fat 0g, sodium 0 mg, carbohydrates 2g, sugars 0g, protein 0g
Active Ingredients None (but see Neutrazin section in main article)
Flavors Peppermint, Spearmint, Wintergreen, Vanilla Mint, Citrus Mist.
3 hour mints are available in Peppermint and Spearmint only.
Sugar Free? Yes
Manufacturer The Hershey Company
Year introduced 1973 (regional release, sugared)
1978 (national release, sugar free)
Slogans / Taglines The Right Amount of Mint
Hazards Phenylalanine (in Aspartame); Food coloring

Breath Savers is a brand of mint manufactured by The Hershey Company. Breath Savers were introduced in 1973 by the Life Savers Company, a division of E.R. Squibb, in limited areas and were originally sugared. The brand became a national brand in 1978 when it replaced sugar with saccharin and became sugar free from then on. Nabisco acquired the Life Savers Company from E.R. Squibb in 1981, and in 2000, after its merger with Kraft Foods, it sold its gum and breath mint business to Hershey. The main ingredient found in Breath Savers is sorbitol.

Unopened rolls of Breath Savers

As the name and design suggests, Breath Savers are modeled after its Life Savers, beveled at the outer edges and having a shallow depression in the center, on both sides. Each Breath Saver is counterembossed on one side with the legend "BREATH SAVER" in raised letters about 0.3 mm high in a circular pattern around the center. They are packaged in two ways:

  • A cylindrical roll, with twelve mints in each roll.
  • In a disc-shaped metal can, sold as "Breath Savers 3 Hour Mints".

Breath Savers are advertised as containing "Neutrazin", an ingredient claimed to neutralize and eliminate bad breath temporarily. Neutrazin is often used today in several other mints and mint-like products.[1] It is not stated which ingredients of the ingredient list (see infobox) compose Neutrazin, however, it is widely believed[by whom?] that a zinc compound, an oil (liquid fat) and a nontoxic surfactant compose the chemical markup of Neutrazin.

See also[edit]

References[edit]

  1. ^ Breathsavers Mints - Hershey's

External links[edit]