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Brent Hoberman, together with Martha Lane Fox, founded Lastminute.com in 1998, an online travel and gift business that floated at the peak of the dot-com bubble and managed to survive the subsequent burst of the bubble.
After building revenues more successfully than his peers, Hoberman was a survivor of the bubble and remained as CEO of Lastminute.com Ltd. The company was acquired by Sabre who purchased the company’s equity and bond debt for £577 million (including additional gross debt of approximately £79 million and estimated cash at bank in hand of approximately £72 million). In 2006, Hoberman handed over the CEO position to Ian McCaig, although he remained as Chairman and Chief Strategic officer until 2007.
Current business activities
Brent Hoberman remained CEO of lastminute.com through 2005, until April 2006 when he handed over the CEO position to Ian McCaig and took the position of Chairman and Chief Strategy Officer. He stepped down as Chief Strategy Officer and Chairman in January 2007.
Hoberman founded VC-backed internet startup, mydeco.com, an online furniture and interior design site providing 3D technology for consumers to design their own rooms online in 2007  and the website launched in February 2008 
Hoberman is a Governor of the University of the Arts London and a Non-Executive Board Director of Guardian Media Group. In 2007, Hoberman took on the role of Non-Executive Chairman of wayn.com - a travel and leisure social network. In December 2009, he stepped down from the board of wayn.com. He is also an angel investor in several internet companies including Viagogo, erepublik, wayn.com and academia.edu. Hoberman joined The Business Council for Britain in July 2009.
In 2009, Hoberman was selected as one of the World Economic Forum's Global Young Leaders for the UK . In July 2009, Brent co-founded PROfounders Capital  with Michael Birch, Peter Dubens, Jonnie Goodwin, Rogan Angelini-Hurll and Sean Seton-Rogers. The fund invests in early stage internet investors, and in 2010 invested in start-up Made.com, a joint venture between mydeco.com and founder Ning Li.
Biography and Education
Brent Hoberman was born on November 25, 1968. Hoberman was educated at the Dragon School in Oxford, then Eton College and subsequently at New College, Oxford. He is married with two daughters and one son.
Inspiration and Motivation
Hoberman says his mentors have been his father, and South African grandfather Leonard Shawzin who built an empire of over 650 clothes shops from a single store. He credits his entrepreneurial drive to the business successes of his father and grandfather, and says the catalyst for him starting his own business was being fired from his first job in investment banking for being "a prima donna".
Hoberman has stated that he believes what makes a business successful is passion; in an interview with BBC 'The Bottom Line', he states his belief that the most successful small businesses are those where the founders remain passionate about their business, and are themselves part of their target market. He believes that by building a business to offer a solution to a problem you have yourself – as he did with lastminute.com and mydeco.com – founders stand a greater chance of remaining passionate and being successful.
Public and Political Activities
- Fildes, Nic. "The very latest in furnishing for couch potatoes", "The Times", London, 11 April 2011.