Brisbane Bombers

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Brisbane Bombers
Brisbane Bombers.png
Club information
Full name Brisbane Bombers Rugby League Football Club Limited
Colours Primary:
     Navy
Secondary:
     Orange
Founded 2011
Current details
Ground(s)
CEO(s) Nicholas Livermore
Competition National Rugby League

The Brisbane Bombers are a proposed Australian professional rugby league football club to be based in the city of Brisbane, the capital of the state of Queensland. Founded in 2011, the Bombers are seeking entry into and expanded National Rugby League (NRL) for the 2017 or 2018 NRL premiership seasons.

The Chief Executive Officer is Nicholas Livermore and the Chairman is TOFS (The Outdoor Furniture Specialists) CEO Craig Davison.

The Advisory Board includes notable Brisbane business men and women including Jim Elder (Former Deputy Premier of QLD), Tony Bellas, Rob Ashley and Alex El-Shamy, amongst a total of ten (10) recognised men and women throughout the city,

The Bid has met several times with the National Rugby League administration including Shane Mattiske, Paul Kind, David Gallop and recently new additions to the future of the game including ARL Commission Chairman John Grant and Director of Football Todd Greenburg.

Channel 9 CEO David Gyngell has publicly stated the NRL's television rights would be more attractive if the competition included a second Brisbane based NRL side.[1]

Former NRL CEO David Gallop was supportive of the Bid and now the team must impress the new CEO and ARL Commission to ensure a license is granted.

The bids initial stratergy was based on a “Battle for Brisbane”, seeking to provide a push for a second Rugby League side in Brisbane, as well as a team to rival the Broncos in Australia’s 3rd largest city.[2] The Brisbane Bombers have an agreement in place to play all home games at Suncorp Stadium. Former player Billy Moore is the bids main ambassador.[3]

Rival bids include West Coast Pirates, Central Coast Bears, Western Corridor bid, Central Queensland NRL bid, a Papua New Guinea Hunters bid[4] and New Zealand bid.[5]

Name and Emblem[edit]

After conducting market research, in March 2011, the bid group announced 15 shortlisted names fans could nominate via the bid website, along with colours and jersey designs, and the winning name would be announced via a radio sponsor.[6] The shortlisted names were:

Location Name Mascot
Brisbane Barracudas, Bayliners, Bobcats, Bombers, Braves, Brewers, Buccaneers, Heat
Eastern Stingrays
Rivercity Kookaburras
South Queensland Cyclones, Dolphins, Rogues, Spartans, Taipans

After 12,000 responses, on 14 July, the bid launched its brand at Albion Park, revealing the bid club's name, colours and logo.[7]

Colours[edit]

The club has a jersey manufacture Agreement with New Zealand sports goods company Canterbury.[8] The club's colours are to be navy blue and maroon (original Brisbane colours) with orange piping.

Ambassadors[edit]

The club has ambassadors to promote the message of 'bringing more League to Brisbane' and to ensure grass-roots clubs benefit from the bid. The ambassadors are Scott Sattler, BIlly Moore and David Solomona

Home Training Ground[edit]

As announced in 2013, the team will have its training base at the Doomben Racecourse in Ascot, Brisbane which is owned by the Brisbane Racing Club as part of a billion-dollar revamp of the region between Brisbane Racing Club and Watpac. Included in the proposed development is a multi-million dollar gymnasium, pool, track and field complex as well as multiple fields aimed for both professional and community use.

CEO Nicholas Livermore has announced that irrespective of the success of the NRL Bid, the development of the facility will commence by 2016 for a multi-use stand-alone facility.

Playing Arena[edit]

Suncorp Stadium, Brisbane

The Brisbane Bombers intend on playing all home games at Brisbane’s Suncorp Stadium.[9] It was speculated there was a number of options for a home base including Davies Park in South Brisbane,[10] Dolphin Park, Redcliffe[11] and two locations in Redlands.[12]

Possible NRL players and coaching staff[edit]

It has been reported that the Brisbane Bombers have approached several current NRL players, including, Petero Civoniceva[13] and Cooper Cronk[14] about joining the club if it were to be successful in gaining an NRL licence. It has been noted that at brand launch in July, the bid had 18 letters of intent from current NRL players to join the club in 2013 should the bid be successful.[15]

Former Broncos fullback Karmichael Hunt has also been identified as a target signing for the Brisbane bid.[16] Queenslander and Canberra Raiders prop David Shillington has an agreement with the Raiders that he can be released from his current contract to join the Bombers.[17]

In addition to approaches to NRL players, Rugby Union players Quade Cooper (Queensland Reds) and former Canterbury-Bankstown Bulldogs and current Sydney Roosters second rower Sonny Bill Williams’s manager had been approached by the bid group about joining the club.[18][19]

It has been speculated that several current and former NRL coaches may link to the team, including Ivan Henjak,[20] Wayne Bennett[8] and Mal Meninga.[21]

Criticism[edit]

The mascot choice has caused some consternation, particularly from the AFL club Essendon Bombers, who have sought legal advice in regards to trademark infringement.[22]

Sponsors[edit]

Several sponsors that have publicly backed the bid, including

  • Jersey Manufacturer – Canterbury
  • Beverage Sponsor – Bundaberg Rum[23]
  • Radio Sponsor – B105.3 (Austereo)[8]
  • Wagering Partner - Luxbet
  • The Outdoor Furniture Specialists
  • CSM Australia
  • Charity beneficiaries include, Junior Brisbane Rugby League Clubs, White Cloud, Mates 4 Mates and Wishlist

References[edit]

  1. ^ Channel Nine boss David Gyngell says league games will need more stoppages for ad breaks if they want $1bn TV deal | thetelegraph.com.au. Dailytelegraph.com.au (2011-07-21). Retrieved on 2011-08-22.
  2. ^ Brisbane poised for second NRL team as Broncos' stranglehold on rugby league market faces challenge. Courier Mail (2011-01-27). Retrieved on 2011-08-22.
  3. ^ Billy Moore betrays his North Sydney Bears heritage by joining second Brisbane bid for NRL inclusion | thetelegraph.com.au. Dailytelegraph.com.au (2011-04-20). Retrieved on 2011-08-22.
  4. ^ Papua New Guinea bid. Pngnrlbid.com (2011-08-16). Retrieved on 2011-08-22.
  5. ^ NRL bid war hots up. Courier Mail (2011-06-26). Retrieved on 2011-08-22.
  6. ^ Team names in the ring – Worldnews.com. Article.wn.com. Retrieved on 2011-08-22.
  7. ^ Jury out on NRL Bombers – Yahoo!7 Sport. Au.sports.yahoo.com (2011-07-14). Retrieved on 2011-08-22.
  8. ^ a b c The Battle of Brisbane is on as second team chases Bennett. Brisbanetimes.com.au (2011-02-21). Retrieved on 2011-08-22.
  9. ^ Brisbane NRL Expansion Bid looking at 'home ground' options. rleague.com. Retrieved on 2011-08-22.
  10. ^ Brisbane NRL bid eyes Redcliffe as HQ – ABC Brisbane – Australian Broadcasting Corporation. Abc.net.au (2011-03-15). Retrieved on 2011-08-22.
  11. ^ Heming, Wayne. (2011-03-15) Redcliffe home base for NRL bid side | NRL, Rugby League, NRL Scores, NRL Ladder. Fox Sports. Retrieved on 2011-08-22.
  12. ^ Redlands in running as NRL team base – Local News – News – General – Bayside Bulletin / The Redland Times. Baysidebulletin.com.au (2011-04-04). Retrieved on 2011-08-22.
  13. ^ Massoud, Josh. (2011-07-15) Petero staying put with Penrith | NRL, Rugby League, NRL Scores, NRL Ladder. Fox Sports. Retrieved on 2011-08-22.
  14. ^ NRL hopefuls Brisbane Bombers target Cooper Cronk as potential first halfback. Herald Sun (2011-07-15). Retrieved on 2011-08-22.
  15. ^ Brisbane Bombers set to take flight. Sports News First. Retrieved on 2011-08-22.
  16. ^ Broncos out but NRL bid team Brisbane Bombers keen to lure Karmichael Hunt back to NRL | thetelegraph.com.au. Dailytelegraph.com.au (2011-07-21). Retrieved on 2011-08-22.
  17. ^ Bombers clause for Shillington. Smh.com.au (2011-07-21). Retrieved on 2011-08-22.
  18. ^ Cooper top of the shopping list for Brisbane's new dream team. Smh.com.au (2011-06-01). Retrieved on 2011-08-22.
  19. ^ $2m bid for Sonny and Quade | thetelegraph.com.au. Dailytelegraph.com.au (2011-04-17). Retrieved on 2011-08-22.
  20. ^ Marshall, Matt. (2011-02-25) Brisbane bid may lure Henjak | NRL, Rugby League, NRL Scores, NRL Ladder. Fox Sports. Retrieved on 2011-08-22.
  21. ^ Brisbane bid team targets Big Mal as coach | thetelegraph.com.au. Dailytelegraph.com.au (2011-01-28). Retrieved on 2011-08-22.
  22. ^ Badel, Peter. (2011-07-14) Essendon to battle the Bombers | AFL. Fox Sports. Retrieved on 2011-08-22.
  23. ^ Brisbane NRL Expansion Bid: We Are Here. Brisbane Bombers. Retrieved on 2011-08-22.

External links[edit]

Official NRL bid site