British Vehicle Rental and Leasing Association

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British Vehicle Rental and Leasing Association (BVRLA)
Industry Automotive
Founded 1967
Key people
Gerry Keaney (Chief Executive)
Peter Cakebread (Chairman)
Freddie Aldous (Honorary Life President)

The British Vehicle Rental and Leasing Association (BVRLA) is the leading trade association for the vehicle rental and leasing sector in the UK. Members of the BVRLA include vehicle rental companies, vehicle leasing companies, rental brokers, leasing brokers, vehicle manufacturers and industry suppliers.

The association was formed in 1967, and its members now operate a combined fleet of 3.4 million cars, vans and trucks.[1] Its members buy nearly half of all new vehicles sold in the UK, supporting around 317,000 jobs and contributing £24.9bn to the economy each year.[2]

It seeks to look after the interests of, and sets standards for operational quality for, both the contract hire and leasing sectors and the daily hire (car rental) sectors. The BVRLA represents both the business contract hire and personal contract purchase industry. The BVRLA's activities also include lobbying government in respect of any fiscal matter which may affect the industry, and shaping policy and regulation changes. This involves developing policy areas across the wide range of industry issues, lobbying decision-makers in the UK and in Europe.


The association's Chief Executive is Gerry Keaney, who joined in 2013.[3] Keaney succeeded John Lewis as Chief Executive, who held the position for 13 years before stepping down.[4]


As of 31 December 2013, the BVRLA had 682 members.[5]

Legal and Policy work[edit]

The BVRLA is committed to working with public sector agencies, industry associations and key business influencers on key road transport, taxation and finance-related issues.[6]

In 2014, it argued that the DVLA's plans to move driver records online would not make renting a car "quicker or cheaper than the current system of checking the paper driver licence counterpart".[7]

Consumer advice[edit]

The association regulates the industry through a regular series of quality assurance inspections and a mandatory code of conduct. It also gives advice to members of the public, and offers a free conciliation service to help resolve disputes they may have experienced with members.[8]

External links[edit]