Burger Fuel

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BurgerFuel
Type Public
Traded as NZX: BFW NZX: BFWOA
Industry Restaurants
Founded 1995 in Auckland, New Zealand
Headquarters Ponsonby, New Zealand
Key people Chris Mason, Josef Roberts
Products Hamburgers, french fries, wraps, soft drinks, milkshakes, ice cream
Website BurgerFuel.com

BurgerFuel is a New Zealand owned chain of gourmet Burger Restaurants with 27 locations. BurgerFuel sells Spud (Potato) fries, Beer Battered Fries (as a promotion), Kumara fries, burgers (beef, Wagyū, chicken, gluten-free, vegan and vegetarian), bottled soft drinks, maltshakes and its own branded ice cream (Frostbite).

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BurgerFuel burgers are famous for their special Aioli sauce, freshness, taste and for the patented Doofer, a folding cardboard burger-holder. BurgerFuel as a gourmet burger chain focuses on many niche areas: Items such as vegan / vegetarian food, gluten-free as well as some Organic food products. Burger names have an automotive theme.

[edit] History

In 2007 Burger Fuel Worldwide publicly floated on the NZX. The company directors were hoping to generate $15 million from the IPO; however, they ultimately raised a little over a third of that.[1]

On 5 May 2008, Burger Fuel Worldwide announced it had agreed to its first Master franchise agreement with Dubai based Al Khayyat Investment Group Investments LLC. They will set up, and operate stores in Dubai, UAE by the end of the year. Dubai is considered to be a high profile city for BurgerFuel.[2] There is a BurgerFuel store in Al-Khobar, Saudi Arabia.[3]

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[edit] External links

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