Business & Decision

Business & Decision (frequently called B&D. or BND) is a service provider specialised in consulting and system integration.

The Group is specialised in three domains: Business Intelligence (BI), Customer Relationship Management (CRM) and e-Business.

Located in 19 countries, Business & Decision currently employs more than 2800 people in France and worldwide.

History

• 1992: creation of the company by Patrick Bensabat
• 2001: entrance on Euronext Paris' Nouveau Marché Euronext
• 2001: first international acquisitions in Belgium and in the United Kingdom
• 2002-2006: implantation in 12 countries
• 2006: first acquisition in the USA
• 2007: acquisition of Decision Support Systems (Russia)
• 2010: implantation in 19 countries

Service line

Business & Decision is an information system integrator. The Group has worked for 2100 clients in the world.

Activities

Business & Decision divise ses activités en :

• Decision making and enterprise performance: analytical applications, Business Intelligence and Performance management (65% of the revenue). Business Intelligence is Business & Decision’s main activity;
• Customer Relationship Management  : CRM front office, marketing campaigns management, interactive marketing, analytical CRM (17% of the revenue);
• e-business : web marketing, Search Engine Optimisation (SEO), on-line strategy, e-commerce, hosting and data warehouse, web 2.0 (18 % of the revenue).

Geographical locations

• Belgium
• Canada
• China
• France
• Germany
• India
• Israel
• Italy
• Luxembourg
• Mauritius
• Morocco
• Netherlands
• Poland
• Spain
• Russia
• Switzerland
• Tunisia
• USA
• United Kingdom

Key figures

Revenue in €m

Year	2004	2005	2006	2007	2008	2009	2010
Revenue	64,3	91,2	142,8	202	238,7	224,3	237,1

Quotation and shareholding

• Company listed at Euronext Paris
• ISIN = FR0000078958 - BND
• Currency = euro
• Shareholding :
  • (2010) : Float 36%

Sources

• Boursorama
• Le Journal du Net
• Investir

External links

• Official website