Carlisle's rendition of the song becomes a major radio hit in United States, reaching the top 10 of Hot 100 Airplay and becoming a number-one single on the Adult Contemporary chart. The song also received a Dove Award for Song of the Year, as well as a Grammy Award for Best Country Song. It is also Carlisle's only chart single.
The same year that Carlisle's version was released, two different country music artists recorded covers of the song. These covers would overlap with his version, which was also a minor hit on the country charts. The higher-peaking cover was issued by the Raybon Brothers, a duo composed of Marty Raybon (former lead singer of Shenandoah) and his brother Tim. The Raybon Brothers' version was a number 37 country and number 22 Hot 100 hit in 1997. One of three singles for the duo, it was also the title track to the Raybon Brothers' 1997 MCA Records debut album. The Raybon Brothers' rendition received RIAA gold certification.
Jeff Carson also recorded his own version on his second album for Curb Records, which was also titled Butterfly Kisses. Carson's version peaked at number 63 on the country music charts. The album also featured an alternate version of the song, which contained elements from Kippi Brannon's then-current single "Daddy's Little Girl".
Cliff Richard's version was originally released on his 1998 (UK) studio album Real as I Wanna Be. It was later included on his US compilation album Healing Love (Songs of Inspiration) An official music video has also been released. On the 18th April 2014, Richard released a new version as a single in Germany titled "Schmetterlings-Küsse", sung entirely in German.