CHEY-FM

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CHEY-FM
City of license Trois-Rivières, Quebec
Broadcast area Mauricie
Branding "94,7 Rouge FM"
Slogan Toute la musique, une couleur
Frequency 94.7 MHz (FM)
First air date 1990
Format adult contemporary
ERP 100 kW
Class C1
Owner Bell Media
Website 94,7 Rouge FM

CHEY-FM is a French-language Canadian radio station located in Trois-Rivières, Quebec.

Owned and operated by Bell Media, it broadcasts on 94.7 MHz using a directional antenna with an average effective radiated power of 20,600 watts and a peak effective radiated power of 100,000 watts (class C1).[1]

The station has an adult contemporary format since its inception, in 1990 and is part of the Rouge FM network which operates across Quebec and Eastern Ontario. It started operations in 1990 as a sister station to CHLN radio; that station is now owned by Cogeco.

CHEY-FM's last RockDétente-era logo; used from 2004 until August 2011

On August 18, 2011, at 4:00 p.m. EDT, the station ended its longtime 21 year run with the RockDétente branding. All RockDétente stations, including CITE-FM, rebranded as Rouge FM. The last song under the RockDétente branding was Pour que tu m'aimes encore by Celine Dion, followed by a tribute of the branding. The first song under Rouge FM was I Gotta Feeling by Black Eyed Peas.

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Coordinates: 46°30′10″N 72°38′13″W / 46.50278°N 72.63694°W / 46.50278; -72.63694